Video Metrics

  • Facebook Journalism Project: A Complete Guide

    … and a cover image or video to package together in a set of Instant Articles. People on the latest version of our iOS and Android applications will be eligible to see these posts in News Feed and on publishers’ pages in the coming weeks. We’re in the very early stages of developing this feature and understanding which use cases it could enable for our…

    David Cohen/ AllTwitterin Social Facebook- 34 readers -
  • Metrics Roundup: All You Want to Know

    … Manager Needs to Know The Ultimate Guide to KPIs for Entrepreneurs Marketing Metrics Roundup Identify the Marketing Metrics That Actually Matter 4 Marketing Metrics That Are Imperative for Any Small Business Business Marketing Metrics 14 Most Important Metrics to Focus in Your Digital Marketing Campaign [Infographic] Content Marketing…

    Gail Gardner/ Growmap- 34 readers -
  • Boost Your Content Marketing Strategy with Interactive Video

    … for engagement. Examples include simple website click-through, games, lead-capture forms and much more (see Deloitte’s example). The creative possibilities are endless, as are the opportunities to impact your bottom line. Memorable & Measurable The key, well two keys, to the success of interactive video lie in its memorability and measurability…

    Relevancein Content- 17 readers -
  • The Video View: the Bastard Metric

    … videos are viewed that can be considered standard across all platforms, channels and use cases. Some platforms don’t even consider a video as viewed unless it has been watched for at least 30 seconds, while others will take anything they can get. Of course, brand videos can go viral; but these days, in order for a brand to get the most ROI out…

    Adknowledge Blog- 25 readers -
  • Video Marketing: Understanding the Analytics Aftermath

    … marketing, views aren’t all that important. In fact, views do nothing for you unless you can tie those views into ROI. It’s OK to be aware of view counts, but the following list provides better, more effective metrics of success. Rewatches Rewatches (the number of times consumers rewatched part or all of your video) tell you which parts of your video…

    Greg Shuey/ Relevancein Social Content- 29 readers -
  • Facebook: More than 1B Daily Video Views

    … In unwelcome news for YouTube and the television industry, Facebook released statistics Wednesday illustrating explosive growth in video uploads and views, saying that the social network has averaged more than 1 billion daily video views since June. Other video stats from Facebook included: The number of video posts per user has shot up 75…

    David Cohen/ AllFacebookin Social YouTube- 22 readers -
  • Facebook Adding View Counts to Videos

    … building manager for Unilever’s TRESemmé and Nexxus product lines, and Laundry Service CEO Jason Stein, whose agency counts Nike, Amazon and Michael Kors among its clients. Daly said: Using videos we uploaded to Facebook during Fashion Week in February, we saw an 85 times lift in view rates versus our previous Fashion Week campaign, which linked…

    David Cohen/ AllFacebookin Social- 16 readers -
    Earlier about the same topic:
Get the top posts daily into your mailbox!