The VideoNow is a personal video player designed for children and distributed by Hasbro through its Tiger Electronics subsidiary. It operates using unusually sized 4" (108mm) PVD Discs. The discs allow for about 30 minutes (half an hour) of video, which is an average length of a television show episode. Video data is stored on the left audio channel with mono audio on the right channel. The video plays at about 15 frames per second. It was originally released with a black and white format, but was soon updated to the VideoNow Color. Game-playing functionality was added with the VideoNow XP, but abandoned with the most recent line, VideoNow Color FX.