Video Production

    • Going fishing for a corporate video producer? Read this

      There’s something really important you should know about working with a producer on a corporate video. Producers, and people who create video content, are like fishermen: there are two kinds. The first is the “throw the line in anywhere” type. The second group are the “strategic hunters”. I know this about fishermen because, when I was a kid, my Dad often roped me into his fishing expeditions.

      Lush Digital- 12 readers -
    • Now you nose: How to fix a problem in post-production

      It is amazing what is possible in the post-production process to fix mistakes that sometimes get missed when filming. Recently we produced a dramatized video for a client which had one unfortunate oversight — thanks to a tight close-up and the low angle of the camera, it was possible to see up the talent’s nose for a large portion of the video and, unfortunately, an unsightly b ...

      Lush Digital- 10 readers -
  • Can a bad video ever be good for your message?

    … Just when you thought it was safe to go back to your paleo pear and banana bread, the WA Police released their ‘Goodbye Graffiti’ video and once again turned the spotlight on bad video production. It’s like they watched the Game Changers video and wondered how they could make something even more cringe-worthy. The video follows a lucky couple…

    Lush Digital- 10 readers -
  • Colour psychology in marketing

    … create: colours used in videos, colour in an e-book or the photo with your blog article. If you need help creating your content, please get in touch with the team at Lush. Like what you’ve read? Sign up to the Lush newsletter for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two…

    Lush Digital- 14 readers -
  • Take a stand: your most important audience is internal

    … of supporting a controversial or divisive social cause that you forget about the incredible potential good supporting that cause can do within your organisation. Want to shout your support for a social cause from the rooftops? Lush has a full video production house, editing suite, animation studio, and content strategist and copywriters and editors…

    Lush Digital- 13 readers -
  • 3 cost-effective ways to update a brand’s online look

    … and “on trend”. But as the years went on, as functional as it was, it just started to feel stale. The same thing happens to your digital assets. Whether it’s your video productions, print collateral or website, it’s always good to keep these things fresh. That doesn’t mean you need a complete rebranding, just that you need to give everything…

    Lush Digital- 16 readers -
  • How to create a 3D model when you can’t use a drone

    … talented video and animation production team for your next corporate video or social media video project, get in touch with Lush Digital. The post How to create a 3D model when you can’t use a drone appeared first on Lush Digital Media. …

    Lush Digitalin How To's- 15 readers -
  • How Jungle Creations is Winning Sponsored Video on Facebook

    …. The publisher has an enviable portfolio of Facebook properties including ‘VT’ (fka Viral Thread), ‘Twisted’, ‘‘Food Envy’, ‘‘Nailed It’, ‘‘Four Nine’, ‘‘Bosh‘, ‘The Aardvark’, and ‘Joystix’, and it consistently appears in Tubular’s leaderboard of most watched media and entertainment properties, alongside BuzzFeed, Disney, and The LADBible group. Not bad…

    Carla Marshall/ ReelSEOin Social How To's- 20 readers -
  • Ensure your corporate video is right the first time

    … As a corporate video editor, there are few things more exasperating than completing a video, being very proud of it, sending it off to the client, only to be told it is completely the wrong thing. And it’s not just annoying for the editor — it’s a huge frustration for the client, too. So, here are a few tips to keep in mind to make sure you don’t…

    Lush Digital- 13 readers -
  • 3 things to think about when filming a corporate video

    …, editors and animators ready to make your next corporate video really sing. Like what you’ve read? Sign up to the Lush newsletter for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two from our favourite podcasting team, Brand Newsroom. In the meantime, you might enjoy these: Video…

    Lush Digital- 18 readers -
  • What is the best time of day to be creative?

    … to the Lush newsletter for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two from our favourite podcasting team, Brand Newsroom. In the meantime, you might enjoy these: The Perfect Concoction of Collaboration and Creativity in Video Production Creativity tips from the Lush team BNR…

    Lush Digitalin Content- 11 readers -
  • Why 3D modelling is perfect for your next video

    …, or the inside of an engine. The answer is with 3D modelling. It’s a special kind of animation that allows you to visually represent whatever it is you need to show your audience, when you can’t show them the actual thing itself. It can really make your video production sing! Let’s have a look at some examples: 3D modelling animation…

    Lush Digital- 13 readers -
  • Should I use a white screen in my corporate video?

    … When you’re planning a corporate video production there are myriad questions you need to answer: Everything from what’s possible on your budget through to when and where to physically film it. In many instances, in so many ways, using a white screen studio is a great way to keep things simple, efficient and cost effective — while not having…

    Lush Digital- 15 readers -
  • Virtual Reality: The incredible experiential sales tool

    … beyond the usual web that video production companies often use. If you’d like to work with a content team that has the capability to provide virtual reality experiences for your clients, get in touch with Lush Digital Media. Our video production house has all the technology and experience you require. Like what you’ve read? Sign up to the Lush…

    Lush Digital- 16 readers -
  • How much does a corporate video cost?

    … production agency. Plus, I’ll give you three ideas to help keep costs down in your next corporate film production. 5 things that affect the price of your corporate video How long will it take? The best way to manage your expectations is not by asking yourself what your pre-determined budget is, but by asking “how long will what I’m asking for take…

    Lush Digitalin How To's- 15 readers -
  • Here’s why video works as a marketing tool

    … started with ‘Me at the zoo’ on April 23, 2005. In 12 short years, we have gone from that one video online to more than one billion hours watched per day. The insatiable appetite is there so why some businesses are still resisting video in their marketing strategy is a mystery — a corporate video production is a great way to share your brand’s…

    Lush Digitalin Social- 18 readers -
  • How to create video that works for social media

    …-term, strategic view of video content production 4. Define what success looks like at the start Let’s be realistic, out of the 72 hours of video footage that are uploaded to YouTube every 60 seconds, almost none of that will go viral. If that is your end goal you might as well pack up and go home, and I would tread carefully around anyone who says…

    Lush Digitalin Social How To's- 16 readers -
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