Video Production

    • 4 ways to convince budget holders to invest in video

      When I was growing up, if ever I wanted to borrow money from my parents to buy something, I had to prove to them why I needed it and how I would pay them back the money. I’d try and tell them that the new pair of trainers would guarantee to make me a better athlete and the new cricket bat would not only make me a better player but they would also reach a level of joy from watch ...

      Lush Digital- 6 readers -
  • The power of voice: how to deliver an amazing presentation

    … or get some media training, contact Lush Digital Media. We can help put that smile in your voice and make your presentations more engaging. Like what you’ve read? Sign up to the Lush newsletter for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two from our favourite podcasting…

    Lush Digitalin How To's- 9 readers -
  • 5 tips to avoid crumbling on camera [video]

    …. (By the way, the brilliant graphics were done by our animators at Lush Digital!) http://lushdigital.com/wp-content/uploads/2016/10/TalkingOnCamera_2016.mp4 If you’d like to learn to speak well in front of the camera (or if you loved the video and need animation services), contact Lush Digital Media, where we offer presentation and media training…

    Lush Digital- 14 readers -
  • How to get the talent right for your next video

    … Many marketers will know that when it comes to deciding who’s going to speak on camera in an organisation, it’s not always the ones you’d hope for that are put forward. By “hope for” I mean the ones that aren’t necessarily the chief executive or managing director, but the team member who (might be slightly lower down the rankings but) oozes…

    Lush Digitalin How To's- 6 readers -
  • 5 ways to master appearing in front of the camera

    … of this page) for fortnightly advice to help you market your business better, tips from our video production gurus, and a podcast or two from our favourite podcasting team, Brand Newsroom. In the meantime, you might enjoy these: 5 practical tips on body language in video interviews 6 ways to avoid crumbling in front of the camera The art of public speaking [podcast] The post 5 ways to master appearing in front of the camera appeared first on Lush Digital. …

    Lush Digital- 9 readers -
  • How to avoid 4 common corporate video lighting mistakes

    … of trouble when you’re in a pressured situation and you have to film the interview right now, too). Evolution of professionalism Corporate filmmaking has evolved over the last 10 years from interviews looking like a news package to having a much more cinematic look to them. The release of the DSLR shooting video eight years ago has changed…

    Lush Digital- 7 readers -
  • How to make your video stand out from the crowd

    … Have you ever watched a film, music video or high-end television drama and noticed all the little things? Actually you probably haven’t — that’s what sets a high-budget video production apart. Now, I’m not talking large sets or high-end composites. It’s the little things that “sell” the scene. Recently I worked on a short film for a very large…

    Lush Digitalin How To's- 4 readers -
  • Why You Need Animation in Your Video Marketing Strategy

    … produced, and he can over-deliver on a brief so it leaves clients blown away. More and more, animation is becoming a key tool in turning complex information into easily translated productions. With the support of a good script, you can do things that video alone just can’t. Animation is a broad term and there are lots of examples you can use…

    Lush Digitalin Content- 11 readers -
  • 5 hot tips to make a video production on a tight budget

    …. What’s the secret to producing a high-quality production on a smaller budget? Boundaries. So, here are my five hot tips (these are better than regular tips) on how to make a video production on a budget. 1. Preparation Recently I met with a client who needed a video produced. They had ‘kind of’ an idea of what they wanted but weren’t really sure what…

    Lush Digital- 10 readers -
  • Here’s the one big reason so many corporate videos fail

    … How often have you watched a corporate video only to find yourself bored by the 30-second mark? You’re not alone. Corporate videos are a big investment — it’s insane how many of them completely fail to engage their intended audience. Surely it’s not that hard to tell an engaging, winning story. So where are the brands and production companies…

    Lush Digital- 15 readers -
  • 4 ways a production house is better than a one-man band

    … It’s something I have experienced firsthand — the power of a team over the power of one. For many years I worked as a freelancer, running my own business. In many ways, it was great. For a start, I was the lead editor in my own little empire. But I was also the motion graphics guy, the animator, the colourist, the cameraman, the bookkeeper…

    Lush Digital- 14 readers -
  • Top Tips on Selecting a Video Production Company

    …. But as the video industry grows so do your options in choosing a production company to help bring your ideas to life. It can be a tricky road to navigate, with potential wrong turns costing you money and even worse, your reputation. Here are some vital points to consider when deciding on a company to work with: Have a face-to-face conversation Whether…

    Lush Digitalin Content- 6 readers -
  • Using Video to Keep Your Internal Communication Open

    … something than if you can afford to do it. You don’t need to spend huge amounts of money on good quality video. A good production company will know how to tailor a budget so you get the best bang for your buck. It’s all too easy to take your foot off the gas when things get tough, but a motivated workforce who feel like they have transparency in what…

    Lush Digital- 15 readers -
  • How to Find the Right Marketing Agency

    … is a content producer/content marketer. If you are thinking of going down the content route don’t be afraid to ask for examples from the prospective agencies you are dealing with, from both in-house and external projects. Are they writing their own blog? Creating a podcast or video series? Are they up-to-date with the latest industry goings-on and can…

    Lush Digitalin Content How To's- 10 readers -
  • 2015 – A Lush year in review

    … So that was 2015. It seemed to be over even quicker than 2014. We’ve had quite a year here at Lush and have been privileged to work with fantastic organisations doing wonderful things. Whether in the content marketing space or the video production side of things, it’s been another rewarding 12 months. As Christmas seems to be the time for lists…

    Lush Digitalin Social Content- 10 readers -
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