Video & The Law

  • Video Creators: How-to Properly Disclose Paid Endorsement Deals

    … to in order to make sure the app was created properly. Whether you are a video giant like YouTube, a content creator, or anything in between, the FTC has some very specific guidance on how to disclose endorsements on the internet. While the underlying principles have not changed, a recent update to their “What People are Asking” page clarifies some…

    Andy Smith/ ReelSEOin How To's YouTube- 50 readers -
  • Why User-generated Video Needs the Same Protection as Branded Content

    …-generated Video Content: Yes, it's Still Subject to Copyright Law User-generated viral videos - the most organically shared and viewed of all video formats – has long suffered from a neglectful ‘home video’ perception. The stigma -- as often perpetuated by mass media forums -- suggests that content we create, upload, and share is somehow exempt…

    ReelSEOin Content- 21 readers -
  • Your Quick Guide to Reporting Freebooted Videos to Facebook

    … Freebooting. We’ve talked about it before and it continues to be a major thorn in the side of creators. Another example of it came across my desk this week in what may give some hope to creators who are looking for ways to fight this exploitation of their works, specifically on Facebook. The good news is that the freebooted copy was taken down…

    Andy Smith/ ReelSEOin Social Facebook- 11 readers -
  • Video Production and Copyright: Protect Yourself In Agreements!

    … In the latest in my series on video production and copyright, we will focus on protecting yourself in agreements made in the video creation process. Understanding copyright law is an important part of any video production business - it can help you earn more revenue, negotiate more effectively, and avoid conflicts with clients. Steve Hill…

    ReelSEOin YouTube- 4 readers -
  • Video Production and Copyright: Innocent Infringement is Not OK

    … Many of us in the world of video production and video marketing jumped into our businesses without really understanding the legal ramifications of copyright infringement. And, even if we did have a brief conversation with an attorney, the world of copyright issues is fluid, and often very confusing. In this post, we bring you some insight from…

    ReelSEOin YouTube- 15 readers -
  • Crime Fighting Video Advertising Fraud

    … fraudsters the blueprint for gaming the system. In the world of Video Ad Serving Template (VAST), a criminal knows what part of the XML to manipulate to their ends. This is why public exchanges that trade in large quantities of VAST inventory are known as some of the most dangerous places to trade in inventory. The other pernicious result of standardizing…

    ReelSEO- 10 readers -
  • The Four Big Myths About Copyright And Online Video

    … case. So, they are quick to follow the law and take down an offending website." Myth #4: If a copyright notice is not given, the copyright doesn't exist. I can't really be expected to track down a copyright claim every time I want to use a video clip can I? False. No notice of copyright is required. The creator of any original work has an implied…

    ReelSEO- 27 readers -
  • YouTube Tells Indie Music Publishers to Sign Up or Lose Out

    … Music has always played an important role on YouTube. According to the most recent comScore numbers, VEVO pulls in over 35 million unique viewers to the site. Just last month Rihanna's VEVO channel became the first to top 5 billion views, although who knows how many of those could be fakes with VEVO's main hub just last month. But the music scene…

    Andy Smith/ ReelSEOin Social- 20 readers -
  • Vimeo Launches Own ContentID System for Copyright Infringements

    … If you've ever tried watching a video on YouTube, I'm sure you're more than familiar with the 'Copyright Claim' graphic (below). For a brief moment, you click on a link thinking you'll get the video you want, and then BAM! You're stuck with this annoying screen because Content ID matched up the video you wanted to watch with something else…

    Carla Marshall/ ReelSEO- 7 readers -
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