Vidyard

  • 8 New B2B Video Content Marketing Trends

    … it. Oakley digital marketing director, Scott Alexander, talked to us about customer-centric marketing (and yes, he also talked a little bit about sunglasses). But more than that, he explored why certain marketing sells and other marketing doesn’t. Oftentimes, the pieces of marketing that make a difference are the ones that offer a solution…

    Jess Ostroff/ Convince and Convertin Content YouTube- 28 readers -
  • 6 Steps To Transform your B2B Marketing Program

    … on the video and analytics for B2B. On October 1, Vidyard will host Ignite to explore the latest and best practices in video and content marketing. It will be a chance to hear from some of the best minds in the industry, including Ann Handley of MarketingProfs; Jill Rowley, founder and chief evangelist at #SocialSelling; Mathew Sweezey, best-selling author…

    Tyler Lessard/ Convince and Convertin Content- 2 readers -
  • New Research: B2B Video Marketing on the Rise

    … Demand Metric, a leading analyst firm for research and best practices for the Marketing industry. The good news, the analysts said, is that those barriers are becoming less challenging and that those who overcome them realize significant returns. Products and services for video marketing are becoming more affordable, and organizations are putting…

    Tyler Lessard/ Convince and Convert- 27 readers -