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  • Instagram Updates Overlay for Action-Driving Ads

    … on the click on the overlay, not the initial tap. Consumers can take action on your ads one of two ways—either by tapping once on the ad’s photo to reveal the overlay or by clicking on the call-to-action button. The majority of clicks occur on the call-to-action button you select, which will take users either directly to your website, the app or deep-link…

    David Cohen/ AllFacebookin Social Facebook- 18 readers -