Visual Content And Design

  • 13 Steps to Live Stream Video the Smart Way

    … understanding of why it went well — and you won’t be able to replicate the results. Broadcasting live without knowing why is a recipe for disaster, says @joshabrown00. #livestreaming Click To Tweet HANDPICKED RELATED CONTENT: 3 Brands Driving Change With Social Video Choose a format You also need to determine what format your broadcast will take…

    Content Marketing Institutein Social- 23 readers -
  • Things to Consider Before Crowdsourcing Design

    … an online form, the site is filled with inexperienced designers looking to build a portfolio. Twist your crowdsourcing If you’re using the same stock images as everybody else, crowdsourcing is a good first-step alternative to improve your visual content strategy, according to author and friend Roger C. Parker. Crowdsourcing is a good first-step…

    Content Marketing Institute- 21 readers -
  • SEO and Website Image Optimization 10-Point Checklist for Marketers

    … SEO image optimization should be second nature for content marketers, but it’s easily overlooked. Search traffic loses when haste wins. Before I get into all of the nuances and tips, I want to be clear. Google still highlights some poorly optimized images on the primary and image search results. Why? Google is all about presenting the right…

    Content Marketing Institutein SEO- 24 readers -
  • 3 Brands Driving Change With Social Video

    … important information while conjuring necessary emotion. To be successful, cause-related content needs to be sufficiently informative so viewers understand the cause, as well as appropriately digestible so they find it easy and enjoyable to share with others. It also has to be timely so it can be part of a larger conversation happening around…

    Content Marketing Institutein Social- 33 readers -
  • How to Create a Best-in-Class Infographic Series in 6 Steps

    … With visual content booming, one word too often still strikes fear into the heart of content marketers – infographic. Add “series” after “infographic” and it can sound like madness to the uninitiated. How can you gather the stats and communicate a clear message while making them look good in a set? Don’t panic! Creating an infographic series…

    Content Marketing Institutein How To's- 36 readers -
  • The Art and Science of Emotional Engagement

    … in merchandise in 2015. HANDPICKED RELATED CONTENT: Is Design Mostly Dead? DIY Platforms vs. Hiring a Pro Color Color can have a powerful impact on a viewer’s emotional response. Studies have shown that visuals in color can increase people’s willingness to read a piece of content by 80%. Using specific colors can have a significant impact on mood…

    Content Marketing Institute- 38 readers -
  • 11 Smart Marketing Examples That Nail Visual Content

    … It’s no secret that visual content is powerful. Numerous studies show that our ability to recall information increases significantly when it’s presented as an image rather than plain text. Image source That’s why infographics, despite the fact that they are everywhere, are still effective when done well. Infographics are still effective when…

    Sujan Patel/ Content Marketing Institutein Content- 25 readers -
  • Say Cheese for These 7 Free Stock-Photo Sites

    … stock-image sites will ensure that you secure high-quality images without spending a fortune. Using captivating photos improves content performance across the board says @itaisadan. #visualcontent Click To Tweet HANDPICKED RELATED CONTENT: 37+ Tips and Tools for Picture-Perfect Visual Content Is Design Mostly Dead? DIY Platforms vs. Hiring…

    Content Marketing Institute- 32 readers -
  • 37+ Tips and Tools for Picture-Perfect Visual Content

    … — just ask anyone who has posted a photo on Instagram or created a “Snap” to share a memorable moment with friends. Nearly a year ago, I compiled a collection of best-practice tips from some of the industry’s most creative and design-minded content experts, along with helpful imaging tools and examples. But, considering how rapidly visual trends…

    Jodi Harris/ Content Marketing Institute- 23 readers -
  • 6 Times Less Was More in Content Marketing

    … digestible visual piece of content may be better than blowing it out. An easily digestible visual piece of #content may be better than blowing it out says @Patrick_H_Burke Click To Tweet Before investing a year’s content budget in an expensive piece of scrolling content with all the bells and widgets, get inspired to bring moments to your brand from…

    Content Marketing Institute- 25 readers -
  • The Biggest Content Marketing Trends in 2017

    … a workshop on how top-performing companies are integrating their sales and content led by Marcus and best-selling author of Same Side Selling, Ian Altman. ROI and measurement I don’t think this one needs explaining. The No. 1 question, every year, is “How do I show the success of my content marketing program?” At CMWorld this year we have more…

    Joe Pulizzi/ Content Marketing Institutein Social- 70 readers -
  • How to Create Sticky Content With 3 Livestreaming Apps

    … with the audience that’s engaging with you. Answer their questions, thank them by name for a comment, pose a question for them to answer — the possibilities are almost endless. HANDPICKED RELATED CONTENT: Visual Realism: The Way to Build Trust With Your Audience 12 Audience Considerations for Your Real-Time Content Snapchat Musician, educator…

    Content Marketing Institutein Social- 14 readers -