Visual Content Strategy

  • How to Unlock the Potential of Visual Content Marketing

    … Most business owners are not writers, yet a website needs content. How do you get around this dilemma? Think **around** the brick wall. Content writing is so much more than writing blog posts. Neil Patel gives an excellent definition of content marketing – it’s all about telling stories. And you can tell stories in 1,007 different ways…

    Dana Davis/ Growmapin Content How To's- 12 readers -
  • 5 Reasons Every Startup Needs a Corporate Video

    … Video is thriving. Fuelled by the rise of mobile search, online video has become a key means for people to satisfy both their information and entertainment needs. Video is widely expected to outpace written content in the near future. It will account for an estimated 70% of all consumer internet traffic by 2017. The importance of corporate…

    Growmap- 23 readers -
  • Why Visual Storytelling Makes for Powerful Marketing

    … Visual storytelling through videos and photographs can strengthen your inbound marketing strategy. Visual media is crucial to capturing the attention of people in a culture characterized by the desire for instant gratification. Images are highly suited to such a mentality because the brain processes visual information 60,000 times faster than…

    Growmap- 18 readers -
  • What PewDiePie Can Teach You About Video Marketing

    … where he is pleased that he has 100 subscribers: He had no idea what was to come. All he knew was that he was doing something he enjoyed and was glad to connect with at least some people. The lesson you can learn here is that the best YouTube marketing is always driven by your passions. You need to put time into figuring out who your audience…

    Matthew Yeoman/ Growmap- 28 readers -
  • 3 Steps to Promote Your Blog on Pinterest and Facebook

    … Would you like to drive more traffic to your blog from Facebook or Pinterest? Are you optimizing your blog posts for social shares? Using your blog, Pinterest and Facebook together can amplify your social media signal tenfold. In this article I’ll show you how pin-worthy images and an enhanced Facebook update can increase your repins…

    Beth Hayden/ Social Media Examinerin Social- 33 readers -
  • 6 Ways to Use Pinterest to Promote Your Brand

    … Is Pinterest part of your marketing strategy? Have you ignored Pinterest because you think your brand isn’t a fit? Every brand has a story to tell and visual content can help you tell it. Sharing your story with Pinterest’s engaged and active audience via compelling pictures is a great place to start. In this article you’ll see how six…

    Social Media Examinerin Social- 13 readers -
  • How to Make Readers Love Your Blog in 5 Simple Steps

    … are wired for visual information. We can process a visual 60,000x faster than text. 90% of the information transmitted to the brain is visual. 40% people respond better to visuals than to text. Infographics, memes, videos, photos, images with quotes are some of the most “snackable” and sharable content on social media. It should not be surprising…

    Pooja Lohana/ Growmap- 22 readers -
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