Visual Hierarchy

Visual hierarchy is the order in which the human eye perceives what it sees. This order is created by the visual contrast between forms in a field of perception. Objects with highest contrast to their surroundings are recognized first by the human mind. The term visual hierarchy is used most frequently in the discourse of the visual arts fields, notably so within the field of graphic design.
Posts about Visual Hierarchy
  • 8 Ways Your Home Page Is Like A Multiple Choice Test

    … results. © 2014 The Finish Line, Inc. If you visit FinishLine.com today, though, you’ll see that they have significantly reduced their attention ratio (as compared to the “Before” picture above). 6. Avoid Using Distractors With Minute Differences Your site needs a “visual hierarchy” in which the “right” answers are more prominent than distractors…

    Brian Massey/ Marketing Land- 8 readers -
  • How Audio Can Help Communicate Time Data

    … by Drew Skau 1 min ago Filed Under: Data Data Visualization is a great way to show off your data. It reveals patterns and trends, and can grab attention better than a table of numbers. But vision isn’t the only sense we can use to get a feel for data. Hearing can also be a great way to input data into our brains. In our brain, visuals…

    Drew Skau/ Visual.lyin Twitter How To's- 6 readers -