Visual Storytelling

  • 8 infographics that will inspire you to create your own

    … Infographics are incredibly effective tool in visual storytelling, but they are often overlooked in content marketing strategies. Here’s why you shouldn’t ignore them any longer. Not only are they a great way to condense complex information but they also make statistics pop off the page, they are memorable and engaging for the reader…

    Lush Digitalin Content- 13 readers -
  • Why Visual Storytelling Makes for Powerful Marketing

    … Visual storytelling through videos and photographs can strengthen your inbound marketing strategy. Visual media is crucial to capturing the attention of people in a culture characterized by the desire for instant gratification. Images are highly suited to such a mentality because the brain processes visual information 60,000 times faster than…

    Growmap- 14 readers -
  • 10 Content Trends Advertisers Cannot Afford to Ignore

    … performance advertising, hopefully benefitting the entire industry. Here are 10 key trends that are redefining native advertising right now: Visual Storytelling – To sell a product you must give people a success story. They will react better to Jane’s or Jeremy ‘s experience – someone who is just like them – than a celebrity or millionaire. People…

    Douglas Karr/ Marketing Technology Blog- 33 readers -
  • How to Tell Stories With Facebook and Instagram Carousel Ads

    … and stand out from your competitors. Discover how to tell stories with Facebook and Instagram Carousel ads. #1: Grab Attention With the First Image The first rule of storytelling (and advertising for that matter) is to start out strong. Be sure the first image in your carousel ad series grabs attention and makes sense on its own. Since users may…

    Social Media Examinerin Social How To's- 25 readers -
  • Visual Content Marketing: A Resource Guide for Marketers

    … your thoughts and comments below. Resource guide to visual content marketing for marketers. Tags: infographic, lisa d jenkins, optimize image, shareable social media image, social media image, social media image size, social media photo, social media visual, visual content, visual content app, visual content marketing, visual content resource, visual content tool, visual storytelling …

    Lisa D. Jenkins/ Social Media Examinerin Content- 37 readers -
  • A New Year means a New Hotel Marketing Strategy

    …. Visual Storytelling Create visually engaging content across platforms from social media to your own vanity website. Focus on providing a captivating narrative when describing your hotel’s features on your website and on your hotel’s social media channels. Visitors want to learn what the experience will be like and this can be achieved through simple…

    Melody Ciria/ E-Marketing Associatesin Social- 32 readers -
  • 3 Ways to Incorporate Nostalgia in Marketing

    … that you’d normally read on mobile, and turn it into a nice and nostalgic print form. Getting nostalgia right takes a bit of effort, and in some cases, a lot of expense, but it’s well worth the effort. Consumers are savvier, and they have lots of ways to shut off advertising. More than ever, marketing must be highly engaging and creative, otherwise it’s lost in the din. …

    Ben Plomion/ Convince and Convertin Social Content- 3 readers -
  • How to Cross the Visual Content Canyon

    … gradually flipped from negative to positive in connotation. What’s happening right now in the visual content space is eerily similar to what happened with Big Data. Marketers are facing two—seemingly contradictory—problems. Problem 1: Not enough visual content. When marketers decided they wanted to be data-driven, a lot of them found that the data…

    Convince and Convertin Content Google How To's- 5 readers -
  • 6 Steps To Transform your B2B Marketing Program

    … to video, and distributing video content. These challenges can be difficult to overcome for rookies and veterans alike. Here are six areas of focus to transform your B2B video marketing program: 1. Create memorable video content and establish a storytelling culture. Don’t let lack of ideas for stories be an obstacle for creating great video…

    Tyler Lessard/ Convince and Convertin Content- 2 readers -
  • 5 Ways Companies Are Using Instagram’s New Hyperlapse App

    … tap into Hyperlapse? Check out five examples of how it’s currently being used as a social media storytelling tool. Introducing Hyperlapse from Instagram from Instagram on Vimeo. Instead of using a still image, consider mixing in quick time lapse videos with Hyperlapse like Mercedes-Benz USA did to show off your product. In this simple, yet…

    Jessica Gioglio/ Convince and Convert- 7 readers -
  • 9 Tips to Perfectly Pitch Your Guest Blog Post

    …, we probably receive over 200 pitches per week. Do we need to publish or even respond to all of them? Absolutely not. We have a cadre of fantastic writers who love to share their ideas, plus we have podcasts, videos, and visual storytelling posts each week. We are not in this publishing business to help our writers; we’re in it to help our readers…

    Jess Ostroff/ Convince and Convertin Content- 6 readers -
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