Visual Storytelling

  • 8 infographics that will inspire you to create your own

    … Infographics are incredibly effective tool in visual storytelling, but they are often overlooked in content marketing strategies. Here’s why you shouldn’t ignore them any longer. Not only are they a great way to condense complex information but they also make statistics pop off the page, they are memorable and engaging for the reader…

    Lush Digitalin Content- 16 readers -
  • Why Visual Storytelling Makes for Powerful Marketing

    … Visual storytelling through videos and photographs can strengthen your inbound marketing strategy. Visual media is crucial to capturing the attention of people in a culture characterized by the desire for instant gratification. Images are highly suited to such a mentality because the brain processes visual information 60,000 times faster than…

    Growmap- 20 readers -
  • 10 Content Trends Advertisers Cannot Afford to Ignore

    … performance advertising, hopefully benefitting the entire industry. Here are 10 key trends that are redefining native advertising right now: Visual Storytelling – To sell a product you must give people a success story. They will react better to Jane’s or Jeremy ‘s experience – someone who is just like them – than a celebrity or millionaire. People…

    Douglas Karr/ Marketing Technology Blog- 39 readers -
  • How to Tell Stories With Facebook and Instagram Carousel Ads

    … by creating an engaging story that takes your audience along for the ride. What do you think? Do you use storytelling in your carousel ads? What techniques are most effective? Which brands’ ads really stand out? Please share your thoughts in the comments section below. Tips for telling stories with Facebook and Instagram ads. Tags: allie wassum, carousel ad, facebook carousel ad, instagram carousel ad, storytelling, visual content, visual storytelling …

    Social Media Examinerin Social How To's- 36 readers -
  • A New Year means a New Hotel Marketing Strategy

    …. Visual Storytelling Create visually engaging content across platforms from social media to your own vanity website. Focus on providing a captivating narrative when describing your hotel’s features on your website and on your hotel’s social media channels. Visitors want to learn what the experience will be like and this can be achieved through simple…

    Melody Ciria/ E-Marketing Associatesin Social- 37 readers -
  • 3 Ways to Incorporate Nostalgia in Marketing

    … in point: The visual web. Services like Instagram, Pinterest, and Snapchat let you instantly simulate the effect of film with nostalgically named filters. And since we process visuals much faster than text, images are an excellent medium to communicate value. And let’s face it; visual feeds are the current and the future of e-commerce discovery. It’s…

    Ben Plomion/ Convince and Convertin Social Content- 3 readers -
  • How to Cross the Visual Content Canyon

    … gradually flipped from negative to positive in connotation. What’s happening right now in the visual content space is eerily similar to what happened with Big Data. Marketers are facing two—seemingly contradictory—problems. Problem 1: Not enough visual content. When marketers decided they wanted to be data-driven, a lot of them found that the data…

    Convince and Convertin Content Google How To's- 5 readers -
  • 6 Steps To Transform your B2B Marketing Program

    … on the video and analytics for B2B. On October 1, Vidyard will host Ignite to explore the latest and best practices in video and content marketing. It will be a chance to hear from some of the best minds in the industry, including Ann Handley of MarketingProfs; Jill Rowley, founder and chief evangelist at #SocialSelling; Mathew Sweezey, best-selling author…

    Tyler Lessard/ Convince and Convertin Content- 3 readers -
  • 5 Ways Companies Are Using Instagram’s New Hyperlapse App

    … tap into Hyperlapse? Check out five examples of how it’s currently being used as a social media storytelling tool. Introducing Hyperlapse from Instagram from Instagram on Vimeo. Instead of using a still image, consider mixing in quick time lapse videos with Hyperlapse like Mercedes-Benz USA did to show off your product. In this simple, yet…

    Jessica Gioglio/ Convince and Convert- 9 readers -
  • 9 Tips to Perfectly Pitch Your Guest Blog Post

    The managing editor role has existed since traditional media emerged, however today’s digital editor has evolved into much more than a piece of paper and a red pen. A constant flurry of pitches and eager authors combined with the actual reviewing, editing, formatting, and publishing content makes for a very complex position.

    Jess Ostroff/ Convince and Convert- 11 readers -
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