Visual Vault

  • Visual Vault: Gooooal!

    … the best creations with a shout-out or other prize. Finally, the World Cup has gone where no man has ever gone before: space. The United States and Germany decided it would be fun to participate in the football excitement before the two countries faced each other on the field. Brand tip: Embrace a sense of play. If you don’t have fun creating your content, your audience won’t have any fun consuming it. Want to see more items from the Visual Vault? Click here! …

    Erin Feldman/ Vocus Blog- 5 readers -
  • Visual Vault: The Game is On

    … event. They may have the content to attract the audience and brand favorability you want. Finally, end the game with a donut. Brand tip: You may be competing for attention, but remember to have fun. Share a donut with a competitor – even if that competitor is a dog. Want to see more visuals from the vault? Click here! …

    Erin Feldman/ Vocus Blogin Social- 5 readers -
  • Visual Vault: Weddings, Fashion and Sports

    … held in Austin, which means skateboards and Franklin’s Barbecue – a must for anyone visiting the city. Brand tip: Think about where your event is being held and how you can add local flavor to it. You’ll tap into two audiences, your fans and the local crowd. Want to see more items from the Visual Vault? Click here! …

    Erin Feldman/ Vocus Blog- 11 readers -
  • Visual Vault: Raising Awareness

    … the narrative through visual media. Be careful; Macklemore’s public apology after his Grammy’s win was so flagrantly self-interested that he has received even more public ill will. The Foundation for AIDS Research (amfAR) uses Instagram to raise awareness about AIDS and to build excitement and support for its fundraisers and auctions. Brand tip: give your audience a sneak peek into upcoming events with behind-the-scenes footage. Want to see more items from the Visual Vault? Click here! …

    Erin Feldman/ Vocus Blog- 10 readers -
  • Visual Vault: Celebrities, Art and Advertising

    …: Want to increase sales? Consider how visual media can tie into reaching that goal. Fine artists aren’t the only ones using Instagram. Limzy, an art teacher based in Singapore, uses the network to capture her whimsical art. Brand tip: As Limzy says, use Instagram to freeze moments in time. Figure out what moments are important to you…

    Erin Feldman/ Vocus Blogin Social- 17 readers -
  • Visual Vault: What’s in Vogue?

    … of its favorites, including a stop-motion video of a mother and baby giraffe. Brand tip: if Vine is on your radar this year, think of clever ways to use the form and of inviting people to participate as Twitter and Vine do with their “Make Your Mother’s Day” post. Also remember to consider your audience. Vine is a fun form, but it’s not likely to attract moms; they typically are older than the average Vine user. Want to see more items from the Visual Vault? Click here! …

    Erin Feldman/ Vocus Blog- 5 readers -
  • Visual Vault: Celebrate Giving

    … is asking that #unselfie #givelocalamerica photos be of beneficiaries. Brand tip: when fundraising for your cause, give your supporters a way to rally around it. You also can incentivize the rally point; Give Local America is awarding “swag” to the ten best #unselfies. How do you use visual media to raise support for your cause? Want to see more visuals from the vault? Click here! …

    Erin Feldman/ Vocus Blogin Social- 12 readers -
  • Visual Vault: Food, Glorious Food

    … Instagram may have made a name for itself with the #selfie and #foodporn, but a network has to be known for something. Why not a fascination with the human face and the things people consume? This week’s visual vault takes a closer look at the #foodporn side of things. 1. A list of food-related brands may, in fact, be incomplete without…

    Erin Feldman/ Vocus Blog- 3 readers -
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