Voice Assistants

  • Marketers, Are You Ready For Voice Search?

    … thinking: Are marketers ready for this new type of search marketing? Are we even planning for voice search (and how DO we plan)? The Rapid Growth Of Voice Search Even if voice search isn’t on your radar, it’s garnering a lot of attention from many marketers. Mary Meeker dedicated 23 slides to voice search in her Annual Internet Trends Report, most…

    {grow}- 13 readers -
  • 6 Ways Merchants Can Prepare For the Rise in Voice Search

    … Virtual voice assistants are about to go mainstream. Forty-two percent of U.S. consumers already say they’ve used voice assistants in the last three months, and industry forecasters are predicting that 20% of all user interactions with smartphones will take place through these assistants within the next three years. For local merchants who’ve…

    Stephanie Miles/ Street Fight- 21 readers -
  • Voice: the future of next-gen search – expert predictions

    … on a semantic prediction of needs. In other words, search engines return results based on the user’s historical behavior and the current context. “I think that’s where voice search really comes into its own – when your device is saying to you some things you might want to know,” suggest WIll Critchlow. The growth of voice search is leading to more…

    Search Engine Watch- 35 readers -