Voice Search

Voice search, also called voice-enabled search, allows the user to use a voice command to search the Internet, or a portable device. Currently, voice search is commonly used in (in a narrow sense) "directory assistance", or local search. Examples include Google 411, Tellme directory assistance and Yellowpages.com's 1-800-YellowPages. In a broader definition, voice search include open-domain keyword query on any information on the Internet, for example in Google Voice Search, Cortana and Amazon Echo. Given that voice-based systems are interactive, such systems are also called open-domain question answering systems.
Posts about Voice Search
    • What does voice search mean for your local SEO strategy?

      The ubiquity of virtual assistants like Siri, Cortana and Alexa, together with improvements in technology, has led to an uptick in voice search queries. For businesses that rely on local search traffic, this has important ramifications for their strategy. So how can businesses ensure they aren’t left behind when it comes to local search? Produced in collaboration with Brandify.

      Search Engine Watchin SEO- 19 readers -
  • OK Google. What does Voice Search mean for SEO?

    … 29 March 2017 | James Jezusek OK Google. What does Voice Search mean for SEO? The continuing rise of mobile, smart ‘digital assistants’ such as Google’s own Home product due to launch in the UK in April, Amazon’s Alexa, plus a surge in connected devices such as in-car assistants has given rise to a shift in the way people are searching…

    Tamar SEO and Social Blogin SEO Google- 23 readers -
  • Voice Bots Have One Big Problem: Human Behavior

    … in an office setting, or in your home with others around. (Or even while alone in the room… but can they hear you from the kitchen? Are you sure?) Put simply, you wouldn’t. Much of what we have few qualms about typing into a search bar simply doesn’t pass the personal privacy test when turned from bits to sound waves. We cover our mouths when talking…

    Street Fight- 22 readers -
  • Can Google get users on board with “shortcuts in search”?

    … and exceptional user experiences to ensure we make our way onto the preferred brands list. Will Google offer paid placements? Google has been open in stating that this new environment presents a huge challenge to its paid search business. Voice search is best suited to providing just one answer, which leaves little room for paid placements…

    Search Engine Watchin Paid Search Google- 22 readers -
  • Why Google Is Becoming the ‘New Homepage’ for SMBs

    … has really become the new home page for most small businesses. That so many things are happening right on Google; clicks to call, driving directions, etc., and even more so than a website. For a business to do well there, things like photos, reviews (everywhere) and other visuals are becoming ever more important. And it appears that Adwords…

    Street Fightin Google- 22 readers -
  • Voice Search Optimization Tips for Hotels

    … Voice Search Optimization Today’s quick-evolving technological landscape offers countless tools, resources, and products designed to improve the ease of customers’ lives. Specifically, smartphones provide entertainment and instantaneous communication abilities for users (nearly two-hundred-million Americans!), self-operating cars are being…

    E-Marketing Associatesin SEO- 12 readers -
  • 6 Ways Merchants Can Prepare For the Rise in Voice Search

    … been watching this shift in consumer search play out from the sidelines, the time has come to enter the fray. “Given that the intent of voice is so strong, SMBs must pay attention,” says Eric Owen, CEO of Mono Solutions. “There are very technical things that SMBs should be doing, and then there are the business positioning and value proposition…

    Stephanie Miles/ Street Fight- 20 readers -
  • Five most interesting search marketing news stories of the week

    … Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond. This week, Pinterest’s acquisition of Google’s former image search lead, Randy Keller, as Head of Search shows how serious the social network is about visual search; and Twitter’s Q4 earnings have raised questions about the company’s…

    Search Engine Watchin Social SEO- 16 readers -
  • The psychology of search intent: Converting moments that matter

    … keywords that users input when looking for more specific information. Consider, once more, that Google bases part of its understanding of intent on how questions are phrased—and that the increasing prominence of voice search is helping Google to understand how people formulate questions in their everyday lives. For example: while a search…

    Jim Yu/ Search Engine Watch- 16 readers -
  • What we can learn from the latest trends in voice search

    … Voice search is currently experiencing exponential growth, and some interesting trends are emerging with regard to how people are using it. Voice search is already a fast-growing movement in the search industry, and the latest figures indicate that it’s starting to win ground in daily use. Digital marketing agency Stonetemple has recently…

    Search Engine Watch- 16 readers -
  • The Evolution of Voice Search (and what it means for PPC)

    … of my favorite things to do, especially in recent months. Why? Because digital advertising is on the cusp of large-scale, sweeping changes. Artificial intelligence, conversational commerce and voice search will alter how we behave both as consumers and as advertisers. And I couldn’t be more excited. I recently had the pleasure of joining Diane…

    Purna Virji/ PPC Heroin Paid Search- 15 readers -
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