Voice Search

Voice search, also called voice-enabled search, allows the user to use a voice command to search the Internet, or a portable device. Currently, voice search is commonly used in (in a narrow sense) "directory assistance", or local search. Examples include Google 411, Tellme directory assistance and Yellowpages.com's 1-800-YellowPages. In a broader definition, voice search include open-domain keyword query on any information on the Internet, for example in Google Voice Search, Cortana and Amazon Echo. Given that voice-based systems are interactive, such systems are also called open-domain question answering systems.
Posts about Voice Search
    • 4 Essential Strategies For Your Multi-Location Business Online

      It’s not a surprising statistic, but it it’s still quite staggering – over half of all in-store sales were influenced by digital last year Tweet This! in their latest infographic on marketing your multi-location business online. MDG researched and identified four essential digital marketing tactics that every multi-location business should be deploying that incorporate searc ...

      Douglas Karr/ Marketing Technology Blog- 13 readers -
    • The 2018 PPC Trends That Affect Your Day-to-Day

      Prioritizing 2018 PPC Trends PPC becomes more complex every year. As humans, our ability to consume information doesn’t grow at the same pace, if at all. This creates an ever-growing gap between the number of potential PPC strategies and our ability to act on them. This gap creates that overwhelming feeling you have every time you see a headline from Google/Bing/Facebook etc.

      PPC Hero- 10 readers -
  • Daring SEO Strategies You Must Try This 2018

    With SEO experiencing another big year in 2017, this 2018 looks to improve on those results. For our team at SEO Hacker, we have been able to help some of our biggest clients experience their highest search rankings, and even helped made their sites more accessible and user-friendly than ever. Their presence and visibility on the internet, which includes search engines and soc ...

    SEO Hacker Blog- 7 readers -
  • Street Fight’s Predictions for 2018: Part One

    …, we wish you a happy and prosperous 2018. We’re excited to see where the industry is headed next. *** Local Searchers at Google Are Increasingly Served Ads and Knowledge Panels David Mihm, founder, Tidings As my friend Mike Blumenthal already hinted, Google will be the new homepage for most small businesses as more information…

    Street Fight- 11 readers -
  • Amazon Announces Alexa for Business, and Why You Should Care

    … “Alexa, what’s the temperature outside?” “Hey Alexa, add chocolate milk to my shopping cart.” “Alexa, will Tom Brady help my fantasy football team win this week?” Need some additional context? These are all things I’ve heard my husband say this week while talking to Alexa, our “digital voice assistant.” Alexa is the name of the [...] Read More... The post Amazon Announces Alexa for Business, and Why You Should Care appeared first on Thryv. …

    Dex Media- 7 readers -
  • How Voice Assistants Could Transform Local (Part II)

    … Voice assistants continue to evolve as a medium for local search, as I examined here last month. But what does it mean for local media players and startups? If consumers are increasingly searching with voice, how do you wedge your way into that conversation? It’s partly about platform choice. As examined last month, home assistants like Amazon…

    Michael Boland/ Street Fightin How To's- 8 readers -
  • 8 game-changing SEO trends that will dominate 2018

    …With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how much you need to know that makes it really challenging — it’s the ever-changing nature of the rules of the game. As search engines strive to improve the quality of search results, some ranking factors... Please visit Marketing Land for the full article. …

    Marketing Land- 12 readers -
  • What You Need to Know About Optimizing Content for Voice Search

    … Thanks to the emergence of technologies such as mobile personal assistants, Amazon Echo, Google Home, Cortana, and others, there’s no doubt that voice search is on the rise. These days, consumers can send text messages while driving or use a mobile personal assistant to complete simple actions. In fact, Gartner predicts that about 30% of searches…

    TopRank®in SEO- 9 readers -
  • Apocalypse for online search? Here’s how marketers can thrive

    …When Google launched in 1998, the big knock against it was that it would be excruciatingly difficult to monetize the traffic because all search traffic would be sent off of Google. The theory was that the company needed to be like Yahoo or Lycos — to have a wide-ranging portal. But Google... Please visit Marketing Land for the full article…

    Marketing Landin How To's- 10 readers -
  • Screenless Search Marketing Essentials – Your Practical Guide

    … The screen-less search marketing opportunity is likely to be bigger than you think. With a market size expected to reach into the billions over the next couple of years, now is the right time to start investing resource into screen-less search marketing. If you are thinking that screen-less search marketing is another name for voice search…

    State of Digitalin Social- 13 readers -
  • How does Bing’s voice search compare to Google’s?

    … Google remains the dominant player in search marketing, but the industry is changing very rapidly and the old certainties may erode. Does voice search provide a platform for Microsoft to compete? A study earlier this year revealed that Microsoft’s speech recognition technology demonstrated only a 5.1 percent word error rate in Switchboard…

    Search Engine Watchin How To's- 19 readers -
  • How to optimize featured snippets for voice search

    … be an effective way of converting people from voice search into website traffic. Local searches Voice search is characterized by its prevalence on mobile devices and its focus on local searches. This is of paramount importance to local search strategies, especially given that 50% of mobile visitors who perform a local search will visit a store within one day…

    Search Engine Watchin SEO How To's- 19 readers -
  • Why Voice Search Is the Future

    … Voice search is taking over my home. And soon, it will take over your business. In the morning, my kids use the Echo as an alarm clock. They talk to Echo to plan their days, to check the weather, and to get the news. I can hear my son talking to Echo in his room and my daughter in hers before they say hello to Mom and Dad. Throughout the day…

    Jon Schepke/ Street Fight- 20 readers -
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