Voice Search - Page 3

  • Voice Bots Have One Big Problem: Human Behavior

    …, amplifying its utility, is a world away from saying into the air anything approaching the personal. Don’t believe me? Look up from your device right now and say aloud “what does a herpes rash feel like?” You get the point. Again, I think we’re surely moving in the direction of voice input to bots, but until microphones advance — allowing you to request…

    Street Fight- 28 readers -
  • Can Google get users on board with “shortcuts in search”?

    … Google announced yesterday the launch of “shortcuts in search”, which will allow Android users (only in the US, for now) to access quick answers on a range of topics with the touch of a button. Fittingly, Google has termed these “tappable shortcuts” and they will lead searchers to instantaneous information on dozens of topics, including sports…

    Search Engine Watchin Paid Search Google- 28 readers -
  • Why Google Is Becoming the ‘New Homepage’ for SMBs

    … to a targeted view of achieving authority on the sites that Google uses as reference points. This will allow them to do well in current reality of local search but also position themselves for the coming reality of voice, whenever it gets here. David: Definitely agree with that. Success in the Knowledge Panel era of today will beget success…

    Street Fightin Google- 24 readers -
  • Voice Search Optimization Tips for Hotels

    … Voice Search Optimization Today’s quick-evolving technological landscape offers countless tools, resources, and products designed to improve the ease of customers’ lives. Specifically, smartphones provide entertainment and instantaneous communication abilities for users (nearly two-hundred-million Americans!), self-operating cars are being…

    E-Marketing Associatesin SEO- 12 readers -
  • 6 Ways Merchants Can Prepare For the Rise in Voice Search

    … Virtual voice assistants are about to go mainstream. Forty-two percent of U.S. consumers already say they’ve used voice assistants in the last three months, and industry forecasters are predicting that 20% of all user interactions with smartphones will take place through these assistants within the next three years. For local merchants who’ve…

    Stephanie Miles/ Street Fight- 21 readers -
  • Five most interesting search marketing news stories of the week

    … for Search Engine Watch to discover when, how and how often people are using voice search, and what that means for its future. The downfall of PewDiePie could hurt influencer marketing on YouTube If you follow news around YouTube, gaming or even online media in general, you’ve probably heard that YouTube’s most famous figure, PewDiePie, has been dropped…

    Search Engine Watchin Social SEO- 27 readers -
  • The psychology of search intent: Converting moments that matter

    … signify this search intent typically ask questions like “what did the president talk about today”, “what’s the phone number to the chamber of commerce”, and “how much money does a data analyst make?” “I want to go.” These are location-based searches that signal an intent to travel to a location whether that be international, regional, local…

    Jim Yu/ Search Engine Watch- 18 readers -
  • What we can learn from the latest trends in voice search

    … Voice search is currently experiencing exponential growth, and some interesting trends are emerging with regard to how people are using it. Voice search is already a fast-growing movement in the search industry, and the latest figures indicate that it’s starting to win ground in daily use. Digital marketing agency Stonetemple has recently…

    Search Engine Watch- 23 readers -
  • Where Home Phone Convenience Will Meet the Intelligence of Voice-assisted Search

    … role. After all, something akin to a tight AdWords click-to-call integration might make sense for this new, voice-centric world of smart home assistants. A note about voice search Most of us expect more searches to happen over voice, many of them on this new breed of smart home devices. Since the user interaction with a device like Google Home…

    Street Fight- 22 readers -
  • The Evolution of Voice Search (and what it means for PPC)

    … of my favorite things to do, especially in recent months. Why? Because digital advertising is on the cusp of large-scale, sweeping changes. Artificial intelligence, conversational commerce and voice search will alter how we behave both as consumers and as advertisers. And I couldn’t be more excited. I recently had the pleasure of joining Diane…

    Purna Virji/ PPC Heroin Paid Search- 21 readers -
  • The AI Wars in Local Have Already Begun

    … an end. For Google, it’s about driving search queries and keeping its place at the front door. For Apple it’s about creating attractive features to sell more iThings. For Amazon, it’s about getting you to buy stuff. Regardless of these intentions, local search will come along for the ride as voice interfaces represent an increasingly popular front…

    Michael Boland/ Street Fightin Google- 20 readers -
  • Apple Gets Into Position for the Voice Search Revolution

    … are always with us. (Even if Alexa continues to be baked into more and more non-Google Android devices, as we speculated last time, that won’t be enough to catch Apple.) Unfortunately for Apple, people overwhelmingly conduct voice searches at home. Perhaps this is a bit of self-fulfilling prophecy, though, thanks to Alexa’s massive adoption lead. Mike…

    Street Fight- 21 readers -
  • Three Ways Location Marketing Is Changing in 2017

    … Location marketing is changing in some important ways in 2017. The fundamentals remain as relevant as ever: businesses that operate multiple locations need to create contextual content, unleash location data, and provide compelling experiences to convert consumer searches into sales. But people are searching differently. They’re using emoji…

    Jon Schepke/ Street Fight- 24 readers -
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