Walker Sands

    • Balloons, Bubble Gum, and Martech: Which One Doesn’t Belong?

      Unlike balloons and bubble gum, MarTech won’t burst when extended to what seems like a breaking point. Instead, the MarTech industry will continue to shift and stretch and adjust to change and innovation—just as it’s done over the past several years. It may seem that the industry’s current growth is unsustainable.

      Marketing Technology Blog- 14 readers -
  • 3 Ecommerce Shipping Options that Drive Purchase Behavior

    … that are reporting delivery issues or questions regarding orders. If you know someone from their executive team, I’d love to see these consumers taken care of and the routing issue corrected… this is really annoying. What it also points to is how critical shipping is to every ecommerce purchase. Without reliable and cost-efficient shipping options…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • Survey: Android Pay Tops List of Mobile Payment Apps Among U.S. Consumers

    … Public-relations and digital marketing agency Walker Sands released its third-annual Future of Retail Study, which surveyed more than 1,400 U.S. consumers and revealed the ways users engage with mobile payment applications. The study found that Android Pay topped the list of mobile payment applications, with 19 percent of respondents saying…

    AllTwitter- 14 readers -
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