Wanderful Media

  • #SFSNYC: What Makes for a Successful Acquisition Amid Local Consolidation?

    … than others, and how to keep a spirit of innovation alive amid widespread consolidation. Mark MacLeod, partner at SurePath Capital, a firm that advises tech companies specializing in SMB software, touted the importance of fit and specialization in companies looking to put together mergers and acquisitions. “The world is becoming increasingly…

    Street Fightin Google- 18 readers -
  • Street Fight Daily: Snap’s Growth Slows, Marketers Capitalize on AI

    … research suggests Snapchat’s growth is already sagging. Annually, the rate at which people are downloading the app has dropped by 22% over the first two months of the second quarter, according to analytics firm Sensor Tower. OwnLocal Acquires Wanderful Media, Building Out Local Data (Street Fight) OwnLocal, an Austin-based digital marketing…

    Street Fight- 19 readers -
  • OwnLocal Acquires Wanderful Media, Building Out Local Data

    … OwnLocal Acquires Wanderful Media, Building Out Local Data June 9, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News OwnLocal, an Austin-based digital marketing platform that helps local media companies convert print, radio, and television ads into high-powered digital campaigns, has acquired Wanderful Media. Wanderful…

    Street Fight- 15 readers -
  • Retailers Shift Focus to Offline Affiliate Marketing

    … analytics as well as more accurate attribution for offline campaigns. In the future, you many not even measure online and offline as different categories, but rather merely as parts of the emerging omnichannel customer experience. Grace Chan is vice president of product for Wanderful Media, a startup reimagining the shopping experience with Find&Save…

    Street Fightin Affiliate- 18 readers -