Wanderful Media

  • #SFSNYC: What Makes for a Successful Acquisition Amid Local Consolidation?

    … In the six years since Street Fight was founded to cover hyperlocal media and tech, companies in the local sector have popped up at a breakneck pace and are now being snatched up just as fast by their competitors. In the past couple weeks alone, two major acquisitions in local stole headlines, as Snap scooped up Placed and OwnLocal acquired its…

    Street Fightin Google- 17 readers -
  • Street Fight Daily: Snap’s Growth Slows, Marketers Capitalize on AI

    … research suggests Snapchat’s growth is already sagging. Annually, the rate at which people are downloading the app has dropped by 22% over the first two months of the second quarter, according to analytics firm Sensor Tower. OwnLocal Acquires Wanderful Media, Building Out Local Data (Street Fight) OwnLocal, an Austin-based digital marketing…

    Street Fight- 19 readers -
  • OwnLocal Acquires Wanderful Media, Building Out Local Data

    … OwnLocal Acquires Wanderful Media, Building Out Local Data June 9, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News OwnLocal, an Austin-based digital marketing platform that helps local media companies convert print, radio, and television ads into high-powered digital campaigns, has acquired Wanderful Media. Wanderful…

    Street Fight- 15 readers -
  • Retailers Shift Focus to Offline Affiliate Marketing

    … analytics as well as more accurate attribution for offline campaigns. In the future, you many not even measure online and offline as different categories, but rather merely as parts of the emerging omnichannel customer experience. Grace Chan is vice president of product for Wanderful Media, a startup reimagining the shopping experience with Find&Save…

    Street Fightin Affiliate- 18 readers -
  • Holiday Shopping Data Roundup: $39 Billion to Be Spent Locally This Year

    … percent of shoppers, respectively. Retailers should expect a good portion of that smartphone-assisted shopping to take place in-app. In the Wanderful Media survey, two-thirds of all shoppers and 78 percent of millennials signaled they are willing to use shopping apps this holiday season. Nearly half of those surveyed said they use three or more…

    Street Fight- 20 readers -
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