Watch Time

    • 3 Big YouTube Numbers Video Marketers Need to Care About

      I’m a great believer in the “rule of three.” It’s a writing principle that proposes that things which come in threes are funnier, more satisfying, or more effective than two, four, or some other number of things. Now, if you doubt the primal power of this principle, then watch The Holy Hand Grenade of Antioch scene in Monty Python and the Holy Grail.

      Greg Jarboe/ ReelSEOin Social YouTube- 16 readers -
  • Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

    … #Pokemon20: Pokémon Super Bowl (2016) The folks at Google also supplemented the list above with this additional data: The top 20 Super Bowl ads on YouTube from the last nine years have driven over 440 million minutes of watch time — the equivalent of watching the Big Game over 1.8 million times. Among the top 20 Super Bowl ads on YouTube (2008-2016…

    Greg Jarboe/ ReelSEOin YouTube- 20 readers -
  • YouTube Adds ‘On the Rise’ Section to Trending Tab

    … YouTube added an “On the Rise” section to its Trending tab for U.S. users. Product marketing manager Jon Youshaei said in a blog post that it will highlight four different creators with at least 1,000 subscribers each week, featuring them on its Trending tab with Creator on the Rise badges or, for musical artists, Artist on the Rise. According…

    David Cohen/ AllTwitterin Social Google YouTube- 17 readers -
  • The Top Trends and Insights for Video Marketing in 2017

    …, all of these were big stories that caught the attention of video marketers as well as the rest of the world. But, I’m talking about unexpected news and developments in the online video and internet marketing industries like the sudden death of Vine, the bewildering birth of Pokémon GO, the unforeseen delays in the adoption of virtual reality…

    Greg Jarboe/ ReelSEOin Content Google Twitter YouTube- 25 readers -
  • Top 5 Most Influential Female Saudi Arabia Creators on YouTube

    … women from across the region. All five channels in the Tubular Labs list are on Batala, along with a wealth of others, and aims to extend the reach of these influential vloggers. Let's take a look at the 5 creators highlighted, along with their most watched video. Top 5 Female YouTubers: Saudi Arabia #1 Njoud Al Shammari: Njoud, a 21-year old…

    Carla Marshall/ ReelSEOin Social YouTube- 13 readers -
  • The Value of YouTube's New End Screens Feature for Brands and Publishers

    … mobile audiences by 100%. These mobile users will then potentially buy more products via linked End Screens, leave YouTube with a more favorable impression of the brand, or even watch more videos on its channel. In this way, End Screens are also incredibly beneficial in terms of improving watch time across a brand’s entire channel, which increases…

    ReelSEOin YouTube- 28 readers -
  • NBC's Multi-platform Coverage of the 2016 Rio Olympics Wins Gold

    Gillette provides a glimpse into the Olympic training for Neymar Jr., Ning Zetao, Ashton Eaton, and Andy Tennant as they work toward the Rio 2016 Olympic Games. Reaching their best is a beautiful thing, but the path, the sacrifices, the pain, and the anguish to attain precision, is anything but. Driving their story further is a custom music track written by Sia, and featuring pr ...

    Greg Jarboe/ ReelSEOin YouTube- 15 readers -
  • 7 Expert Tips: How to Get YouTube to Recommend Your Video

    … I’ve been told that the majority of viewership on YouTube is driven through the suggested videos column on watch pages. It’s certainly true for my the company that I work for, Frederator Networks, which receives 40% or more of its viewership from YouTube suggested videos. Dominating this section on your own videos and others’ has the ability…

    ReelSEOin Social SEO How To's YouTube- 21 readers -
  • VidCon 2016: Top Experts to Unlock Video Industry Secrets

    … I know it’s only March. But, now is the time to start planning for VidCon, which will be held June 23-25, 2016, in Anaheim, CA. VidCon’s programming follows a three-track format, designed to appeal to everyone from the biggest media companies to the most passionate fans. And regular readers of ReelSEO should check out the VidCon 2016 Industry…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 20 readers -
  • YouTube and the Frustration with Curated Video Content

    … these compilation videos. Allowing these channels to persist leaves little reason to watch the original content. I enjoy a good compilation video as much as the next viewer, but if they aren’t being done with the proper consent, they need to be stopped and certainly shouldn’t be getting featured on the front page. Freebooting is bad enough…

    Andy Smith/ ReelSEOin Social Content YouTube- 14 readers -
  • How Twitch is Building a Huge Gamer Community to Rival YouTube

    …! The massive amount of time spent watching Twitch is a good indication of not only the health of eSports, but also one of many signs that suggest marketers should be using part of their budget on Twitch, especially if they are targeting a similar demographic as Twitch’s gamers. Twitch: Building Success via the Community The leader in live-streaming…

    Andy Smith/ ReelSEOin Social How To's YouTube- 28 readers -
  • 5 Ways to Hack the YouTube Description Box for Better Rankings

    …, the copy (or text) found inside your YouTube description box is indexed by search engines and is used by the search engines to rank your video accordingly. While it’s possible to rank on YouTube without a big description box, you would also be missing out on valuable watch time as many YouTubers scroll through a description box while the video…

    ReelSEOin Social SEO YouTube- 13 readers -
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