Watch Time

  • How Video Rankings Differ on Google and YouTube [New Study]

    … Over the years, a lot of my clients and students have asked, “Why don’t videos rank the same on Google and YouTube?” Well, a new study by Stone Temple Consulting, an award-winning digital marketing agency, not only discloses some critical data about how video rankings differ on Google and YouTube, but also shares its strategic insights about…

    Greg Jarboe/ ReelSEOin Google YouTube- 26 readers -
  • Top Three Takeaways From #VidCon 2017 Industry Track

    … in the social video marketing business. So, without further ado, here are “The Top Three” stories that are worth hearing and then retelling to your colleagues in the industry: #1 1.5 Billion Logged-in Viewers Visit YouTube Every Single Month On Thursday afternoon, Susan Wojcicki, the CEO of YouTube, kicked off her keynote conversation at VidCon…

    Greg Jarboe/ ReelSEOin Social YouTube- 36 readers -
  • A Day in the Life of the Weather Channel’s Digital Editor-in-Chief

    What do you think of when you hear the name The Weather Channel? Most likely you think of one of the top destinations to check what the temperature will be that day in your area, or the primary brand you turn to when you’re about to go on vacation and need to know what the weather will be like so you can pack accordingly.

    ReelSEO- 18 readers -
  • 3 Big YouTube Numbers Video Marketers Need to Care About

    … Grail. So, I was struck recently when three – no more, no less – numbers that have shaped my understanding of YouTube video marketing suddenly “exploded” – blowing my assumptions about this video platform to tiny bits. 3 Big YouTube Numbers to Know I count one as the press release from comScore, which was distributed on Thursday, Feb. 23, 2017…

    Greg Jarboe/ ReelSEOin Social YouTube- 33 readers -
  • Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

    … #Pokemon20: Pokémon Super Bowl (2016) The folks at Google also supplemented the list above with this additional data: The top 20 Super Bowl ads on YouTube from the last nine years have driven over 440 million minutes of watch time — the equivalent of watching the Big Game over 1.8 million times. Among the top 20 Super Bowl ads on YouTube (2008-2016…

    Greg Jarboe/ ReelSEOin YouTube- 45 readers -
  • YouTube Adds ‘On the Rise’ Section to Trending Tab

    … YouTube added an “On the Rise” section to its Trending tab for U.S. users. Product marketing manager Jon Youshaei said in a blog post that it will highlight four different creators with at least 1,000 subscribers each week, featuring them on its Trending tab with Creator on the Rise badges or, for musical artists, Artist on the Rise…

    David Cohen/ AllTwitterin Social Google YouTube- 27 readers -
  • The Top Trends and Insights for Video Marketing in 2017

    …, and the unanticipated popularity of live video streaming, the surprising implosion of Yahoo! Screen (née Yahoo! Video), and the startling explosion of Samsung Galaxy Note smartphones. But what about trends and insights about video marketing in 2017? Hoping to discover the way forward by looking backwards when the market is moving sideways would be like…

    Greg Jarboe/ ReelSEOin Content Google Twitter YouTube- 41 readers -
  • Top 5 Most Influential Female Saudi Arabia Creators on YouTube

    … women from across the region. All five channels in the Tubular Labs list are on Batala, along with a wealth of others, and aims to extend the reach of these influential vloggers. Let's take a look at the 5 creators highlighted, along with their most watched video. Top 5 Female YouTubers: Saudi Arabia #1 Njoud Al Shammari: Njoud, a 21-year old…

    Carla Marshall/ ReelSEOin Social YouTube- 27 readers -
  • The Value of YouTube's New End Screens Feature for Brands and Publishers

    … mobile audiences by 100%. These mobile users will then potentially buy more products via linked End Screens, leave YouTube with a more favorable impression of the brand, or even watch more videos on its channel. In this way, End Screens are also incredibly beneficial in terms of improving watch time across a brand’s entire channel, which increases…

    ReelSEOin YouTube- 44 readers -
  • NBC's Multi-platform Coverage of the 2016 Rio Olympics Wins Gold

    Gillette provides a glimpse into the Olympic training for Neymar Jr., Ning Zetao, Ashton Eaton, and Andy Tennant as they work toward the Rio 2016 Olympic Games. Reaching their best is a beautiful thing, but the path, the sacrifices, the pain, and the anguish to attain precision, is anything but. Driving their story further is a custom music track written by Sia, and featuring pr ...

    Greg Jarboe/ ReelSEOin YouTube- 24 readers -
  • 7 Expert Tips: How to Get YouTube to Recommend Your Video

    … dominate the suggested videos column. Here’s what we do at Frederator Networks to secure our own suggested videos column for our owned and operated channels Cartoon Hangover, Channel Frederator, The Leaderboard and Cinematica; and to drive millions of views from the suggested videos columns throughout all of YouTube. We have 7 primary things…

    ReelSEOin Social SEO How To's YouTube- 32 readers -
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