• Influencer Marketing: The End of Bad Ads

    …, while branded content disseminated by large brands has increased by 78 percent, engagement with that same content has decreased by 60 percent. In 2016, it’s less the medium than the message and its source–inauthentic content hawked by institutional brands isn’t fooling anyone. At H Influencer Collective, we saw firsthand the power of influencer…

    AllFacebookin Twitter- 18 readers -
  • Instagram Tops 200,000 Advertisers

    …. It also targeted people who had visited its site in last 30 days and those who had added a frame to their cart but didn’t check out in the last 60 days with its campaign. Through a series of photo ads that included a shop now button, Framebridge saw its cost to acquire a new customer decrease by 71 percent. Readers: What are your thoughts on how quickly Instagram advertising has advanced since its global rollout last September? …

    David Cohen/ AllFacebookin Social Facebook- 19 readers -
  • STUDY: Which Jewelry Brands Scored Socially for Mother’s Day?

    … Jewelry is a popular gift for Mother’s Day, and social media management platform Falcon Social analyzed the efforts of several luxury jewelry and watch companies leading up to the holiday Sunday. Falcon Social tracked Bulgari, Cartier, IWC, Michael Kors, Omega, Pandora, Rolex, Tag Heuer and Tiffany & Co., as well as Mother’s Day-related…

    David Cohen/ AllTwitterin Social- 159 readers -
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