• Could Red Bull Become the New ESPN?

    … an arsenal of original series, like “Who is JOB?“, some of which are into their third seasons. Who’s been watching three seasons worth of TV shows that haven’t been on TV? Perhaps Netflix and Hulu Plus have made the answer to that question obvious: Millennial cord-cutters, aka, a good deal of Red Bull’s target audience. “If they really want to own…

    Natalie Burg/ The Content Strategistin Content- 10 readers -
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