• 6 Winning Social Media Tips for Sports Marketing Success

    … several hours, or even a few minutes, after a big play or important win to interact with fans on social media. The exciting game this season between the Denver Broncos and New England Patriots provided a great example of the power of social media to create buzz in real time. The last few minutes of the game were filled with big plays, with the Broncos…

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  • Star Wars: The Force Awakens Drives More Than 2.4 Million Tweets

    … Ahead of the release of Star Wars: The Force Awakens in theaters on December 18, Wayin, a social display and intelligence company, has determined which parts of the U.S. have the largest Star Wars fan base, as measured by recent activity on Twitter. According to Wayin, there have been almost 2.4 million tweets about Star Wars in the last week…

    AllTwitterin Twitter- 7 readers -
  • Wayin Launches Real-Time Social Search Engine

    … Lots of companies are trying to capitalize on fast-paced social media trends. Dataminr partnered with Twitter last year to identify breaking news by analysing Twitter’s massive data stream. Now, those in marketing will be able to search through the data streams of Instagram, Facebook, and Twitter with a new social search engine from Wayin…

    Inside Facebookin Social Facebook Twitter- 5 readers -
  • How to Get the Most From Your Social Marketing Investment

    … According to a Marketo-sponsored report from the Economist Intelligence Unit, 40 percent of marketers plan to invest the majority of their marketing budget into social. According to Elaine Feeny, CEO of social intelligence company Wayin, making a bigger investment in social is an effective use of marketing dollars. Feeny says social enables…

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