Weather Company

  • Weather Company’s Webster Touts the Power of Forecast Data in Local Marketing

    …, what works best to heighten the accuracy of these predictions? Some would argue it’s that most local of information that is all around us: the weather. People have been checking forecasts via The Weather Company for more than three decades, and most of the company was acquired earlier this year by IBM, which saw the potential for its Watson…

    Street Fight- 12 readers -
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