Weather Company

  • LBMA Podcast: Yahoo’s Smart Billboards, Weather Company, Nordstrom

    … LBMA Podcast: Yahoo’s Smart Billboards, Weather Company, Nordstrom October 21, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Yahoo’s Smart Billboards, Baidu, Toyota’s Kirobi, Sionic Mobile + OnStar, Verizon, Westfield, Better Ad + Gravy, Weather Company, Nordstrom, Alibaba + PlaceIQ. …

    Asif Khan/ Street Fightin Paid Search- 7 readers -
  • Openings and New Hires at OpenTable, Unacast, Foursquare

    … Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Changed jobs, or have one you’d like to list? Click here to send us tips and job openings! Mobile Products Exec Joins OpenTable Jeff Kinder has joined OpenTable as Head of Consumer Products…

    Geoff Michener/ Street Fight- 28 readers -
  • What It Takes for Legacy Media Companies to Innovate and Thrive

    … technology that can help it continue on that path, albeit in more sophisticated ways than before. Webster offered a different perspective; The Weather Company has pivoted from media to product technology in recent years, the result of a change in leadership and an acquisition from IBM. The Weather Company realized that its potential for impact…

    Street Fight- 15 readers -
  • Street Fight Daily: Google’s New Tool for SMBs, Facebook Opens Up to Branded Content

    A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… One Year After ‘Mobilegeddon,’ Google Plans to Release a New Tool for Small Businesses (Business Insider) Google is rolling out a new diagnostic tool to help small businesses figure out how to make their sites faster and easier to use on smartphones.

    Street Fight- 19 readers -
  • Weather Company’s Webster Touts the Power of Forecast Data in Local Marketing

    …, what works best to heighten the accuracy of these predictions? Some would argue it’s that most local of information that is all around us: the weather. People have been checking forecasts via The Weather Company for more than three decades, and most of the company was acquired earlier this year by IBM, which saw the potential for its Watson…

    Street Fight- 19 readers -
Get the top posts daily into your mailbox!