Weatherfx

  • THE LOOP: Inside WeatherFX’s Personalized Content Marketing Machine

    … affects the decisions we make as consumers—and that presents an opportunity for brands. The Weather Company is jumping on that opportunity. With WeatherFX, a data-driven marketing arm that analyzes up-to-date local conditions to connect brands with consumers, The Weather Company has the ability to direct the right content to the right audiences…

    Jordan Teicher/ The Content Strategistin Content- 11 readers -
Get the top posts daily into your mailbox!
More from around the web