Web Metrics

  • Ad Block Tracking With Google Analytics: Code, Metrics, Reports

    … is that there is such venom in the media (of course the media!) about people who use ad blockers, and an incredible amount of hoopla around how the only reason media is dying is the awful people using ad blockers in their web browsers. The reality is not quite that cut and dry. First, plant me firmly in the column of people who believe that using…

    Avinash Kaushik/ Occam's Razorin Google- 41 readers -
  • Rock Analytics More: Obsess About Goals And Goal Values!

    … poor. : ( Starting today, let's renounce your citizenship in the land of nogloallandia! It sucks to be there. I can report on pageviews and bounce rates and sessions and all the other lovely metrics we normally obsess about. Or, the foundation of my analysis for this blog can be this: A much richer understanding about the eight things I'm solving…

    Avinash Kaushik/ Occam's Razor- 40 readers -
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