Web Video Industry News

  • The Value of YouTube's New End Screens Feature for Brands and Publishers

    … mobile audiences by 100%. These mobile users will then potentially buy more products via linked End Screens, leave YouTube with a more favorable impression of the brand, or even watch more videos on its channel. In this way, End Screens are also incredibly beneficial in terms of improving watch time across a brand’s entire channel, which increases…

    ReelSEOin YouTube- 28 readers -
  • ReelSEO - The Next Generation: Hello Tubular Insights!

    … is no exception. Regular readers will know that we were acquired by video intelligence company Tubular Labs in January 2015. Tubular's software provides essential insights to brands and creators, to enable them to grow more valuable video audiences. Together we share a mission to empower video creators and marketers with actionable insights. As part…

    Carla Marshall/ ReelSEO- 16 readers -
  • ReelSEO - The Next Generation: Hello Tubular Insights!

    … ReelSEO is nine years old this year, which makes it kind of an elder statesman when it comes to online marketing resources. But if you think nine years is a long time in the real world, it's the equivalent of a couple of generations on the Internet. Online, things evolve rapidly to keep up with our knowledge and expectations - and ReelSEO…

    Carla Marshall/ ReelSEO- 19 readers -
  • 7 Expert Tips: How to Get YouTube to Recommend Your Video

    … I’ve been told that the majority of viewership on YouTube is driven through the suggested videos column on watch pages. It’s certainly true for my the company that I work for, Frederator Networks, which receives 40% or more of its viewership from YouTube suggested videos. Dominating this section on your own videos and others’ has the ability…

    ReelSEOin Social SEO How To's YouTube- 21 readers -
  • 'Star Wars: The Force Awakens' Trailers and Teasers Generate 223M Views

    … looked at Google Trends – both at web search interest and for YouTube search interest in the 2015 film – you’d get an answer that’s more like, “Uh, maybe.” Now, the hype surrounding the release of The Force Awakens, has been gathering momentum since November 2014, when the first teaser was released online to a waiting world. To date, official teasers…

    Greg Jarboe/ ReelSEOin YouTube- 24 readers -
  • Why YouTube Red is a Step In the Right Direction for Online Video

    … that you’re still supporting all of your favorite creators. YouTube released a video about the new service yesterday, which gives some details about the features included: How Will YouTube Red Impact Advertisers/Marketers? YouTube is downplaying the new service’s impact to marketers but it’s a direct challenge. If you are currently using the 30 second…

    Andy Smith/ ReelSEOin Social YouTube- 13 readers -
  • Why the YouTube 301+ View Counter Change is Important

    … disappears: YouTube: The Competition is On While Facebook has been showing off the big video view numbers, it almost seems like YouTube has been standing still. Retention and watch time appear to be noticeably lower on Facebook than on YouTube, especially after the initial native video upload, big the video view counts on the social networking site…

    Andy Smith/ ReelSEOin Social Facebook Twitter YouTube- 15 readers -
  • Why YouTube Will Be Better Off Without Google Plus

    … is on their hands for video supremacy and they will no longer allow YouTube to be the flotation device for the failing G+? Apropos of nothing (probably), YouTube's own Google+ page seems to have disappeared in the last couple of days. Why The Great Google Plus/YouTube Experiment Never Really Worked I’ll be the first to admit I actually liked G+. Unfortunately…

    Andy Smith/ ReelSEOin Social Google Facebook YouTube- 17 readers -
  • ATTN B2B Marketers: How's Video Working for You? [Survey]

    http://www.reelseo.com/smash-corporate-barriers-kill-video-marketing-success/ Does your company resist video marketing? Or perhaps they allocate some resources, but it isn't enough to achieve real results. Marketing departments need all the tactics at their disposal to change corporate opinions, and so that teams can transform their video marketing potential.

    Mark R Robertson/ ReelSEO- 15 readers -
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