Web Video Industry News

  • The Value of YouTube's New End Screens Feature for Brands and Publishers

    … is by promoting products via video (which is important considering YouTube is routinely a top destination for consumers looking for information before purchasing products and services). Let’s say Brand Extraordinaire created a video with a YouTube influencer using its newest product; by linking an End Screen to the web page where a viewer can purchase…

    ReelSEOin YouTube- 22 readers -
  • ReelSEO - The Next Generation: Hello Tubular Insights!

    … Tubular Insights ReelSEO has been the leading industry resource for online video strategy, and under Tubular Insights, we will continue the objective and thought-leadership style writing that we've always been known for. We'll still cover the topics that the industry is talking about, as well as offer original and valuable content regarding digital…

    Carla Marshall/ ReelSEO- 15 readers -
  • ReelSEO - The Next Generation: Hello Tubular Insights!

    … Tubular Insights ReelSEO has been the leading industry resource for online video strategy, and under Tubular Insights, we will continue the objective and thought-leadership style writing that we've always been known for. We'll still cover the topics that the industry is talking about, as well as offer original and valuable content regarding digital…

    Carla Marshall/ ReelSEO- 18 readers -
  • 7 Expert Tips: How to Get YouTube to Recommend Your Video

    … I’ve been told that the majority of viewership on YouTube is driven through the suggested videos column on watch pages. It’s certainly true for my the company that I work for, Frederator Networks, which receives 40% or more of its viewership from YouTube suggested videos. Dominating this section on your own videos and others’ has the ability…

    ReelSEOin Social SEO How To's YouTube- 19 readers -
  • 'Star Wars: The Force Awakens' Trailers and Teasers Generate 223M Views

    … looked at Google Trends – both at web search interest and for YouTube search interest in the 2015 film – you’d get an answer that’s more like, “Uh, maybe.” Now, the hype surrounding the release of The Force Awakens, has been gathering momentum since November 2014, when the first teaser was released online to a waiting world. To date, official teasers…

    Greg Jarboe/ ReelSEOin YouTube- 22 readers -
  • Why YouTube Red is a Step In the Right Direction for Online Video

    … pre-roll spot as your primary means of video marketing on YouTube, consider shifting some of your efforts to a more organic approach. I’m not going to sit here and write that 30 second ad spots are going to disappear any time soon. There will always be a demand for the free portion of YouTube and I expect pre-rolls will be the poison of choice…

    Andy Smith/ ReelSEOin Social YouTube- 13 readers -
  • Why the YouTube 301+ View Counter Change is Important

    … disappears: YouTube: The Competition is On While Facebook has been showing off the big video view numbers, it almost seems like YouTube has been standing still. Retention and watch time appear to be noticeably lower on Facebook than on YouTube, especially after the initial native video upload, big the video view counts on the social networking site…

    Andy Smith/ ReelSEOin Social Facebook Twitter YouTube- 14 readers -
  • Why YouTube Will Be Better Off Without Google Plus

    …+ was the loss of their leader, Vic Gundotra, who left the company last year. It was also a bit slow to move into mobile, which is where Facebook shines now. And despite the early success of Google Hangouts, they were passed up by the simple to use Twitch interface as the preferred live broadcast tool. For everything it was good for, there was somebody…

    Andy Smith/ ReelSEOin Social Google Facebook YouTube- 16 readers -
  • ATTN B2B Marketers: How's Video Working for You? [Survey]

    http://www.reelseo.com/smash-corporate-barriers-kill-video-marketing-success/ Does your company resist video marketing? Or perhaps they allocate some resources, but it isn't enough to achieve real results. Marketing departments need all the tactics at their disposal to change corporate opinions, and so that teams can transform their video marketing potential.

    Mark R Robertson/ ReelSEO- 15 readers -
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