• Ecommerce Is a $341.7 Billion-dollar Industry — Can SMBs Get a Piece of the Pie?

    … to winning online shoppers locally is to ensure your products can be found online. A growing trend in retail is “webrooming” or searching online and buying instore. Dip your toes in the water, start by creating product showcase pages and let users browse your products online and reserve products in store. Promote your products through the same…

    Street Fight- 9 readers -
  • 5 Retail Trends for 2015 Every Marketer Should Know

    … Two-thirds of consumers now shop across devices, making multi-touch attribution and omnichannel marketing key to every retail marketers’ strategy. There’s no longer a distinct line between online digital marketing and offline sales. Consumers are now regularly webrooming – shopping online and picking up at a local retail outlet – and showrooming…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
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