Webrooming

  • Ecommerce Is a $341.7 Billion-dollar Industry — Can SMBs Get a Piece of the Pie?

    … to winning online shoppers locally is to ensure your products can be found online. A growing trend in retail is “webrooming” or searching online and buying instore. Dip your toes in the water, start by creating product showcase pages and let users browse your products online and reserve products in store. Promote your products through the same…

    Street Fight- 17 readers -
  • 5 Retail Trends for 2015 Every Marketer Should Know

    … – perusing the local store and then buying the product online. MediaMath has produced this infographic on 5 programmatic marketing trends that are shaping the retail experience: Digital now influences 64% of all in-store sales Tweet This! More than half of digital advertising in retail is now mobile Tweet This! Direct publisher deals…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
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