Website Analytics

Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views.
Posts about Website Analytics
  • Essential Tools for Assessing a Website’s True Value

    … understand what a website is actually worth, here are 5 different tools you can use: 1. Google Analytics Analytics is absolutely critical to figuring out the health of a website. While there are quite a few different stat tracking services, very few are as reliable and as accurate as Google’s Analytics. Many sellers have, unfortunately, learned how…

    Rise to the Top- 9 readers -
  • LinkedIn Launches Linkedin Website Demographics

    … Demographics lets you filter your website audience by 8 individual professional dimensions, including: Job title Industry Job seniority Job function Company Company size Location Country Website Demographics will allow you to filter by date range to understand whether that recent marketing campaign boosted traffic from your desired…

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • How to Become A Google Analytics Expert in 60 Days

    … in the first try. Browser Extensions and other useful plugins There are many tools that you can use to help improve your skills, and all of them are available for free. Depending on your needs, you can opt for plugins that automatically detect Google Analytics codes on different websites, plugins that help you replicate Google Analytics profiles…

    Rise to the Topin Google How To's- 96 readers -
  • 5 Analytics Concepts You Need to Understand for your Business

    …. Here are some great features every marketer or business owner should learn about: Google Analytics Explained & Main Features to Learn Now Google Analytics is a detailed analysis service that measures website activity and performance. It is a web analytics software developed, offered and maintained by Google. It provides a variety of insightful…

    Rise to the Top- 21 readers -
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