Website Conversions

    • Facebook Beefing Up Canvas

      Facebook announced a host of changes and upcoming new features for its Canvas ads, starting with new “brand-oriented marketing objectives.” The social network said in a Facebook for Business post that Canvas was initially available only for website clicks and website conversions, and it has now been expanded to further objectives including brand awareness and video views.

      David Cohen/ AllFacebookin Social Facebook- 5 readers -
  • Facebook Adds 2 Global Ad-Targeting Features

    … to those regions and optimize delivery to countries with the greatest returns. Finally, the social network introduced resources for advertisers looking to expand their global targeting: international marketing webinars and a handbook with information on targeting the right users in new countries. Advertisers: What are your thoughts on these new options from Facebook? Image courtesy of Shutterstock. …

    David Cohen/ AllFacebookin Social Facebook- 10 readers -
  • Latest Ad Specs for Facebook, Instagram (Infographic)

    … Featured Jobs Public Relations Account Executive / Media Specialist The S3 Agency Boonton, New Jersey Editorial Assistant, Political Science and Philosophy W. W. Norton & Company, Inc. New York City, New York Event Producer/Planner Marketing Factory, Inc Venice, California Account Executive Hue & Cry Flatiron, New York City Executive…

    David Cohen/ AllTwitterin Social Facebook- 11 readers -
  • Why Your Audience Is Your Company’s Most Valuable Asset: Develop It

    …. Nurturing that proprietary audience (one that only you can reach) is essential for building brand authority, awareness, credibility and other signals which improve not just sales and conversion rates, but also organic search traffic and rankings through strong brand signals. Many business owners think of their website and digital presence…

    Jayson Demers/ Marketing Land- 12 readers -
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