Website Custom Audiences

  • The Definitive Facebook Advertising Checklist for Beginners

    …This post was originally featured in Social Media Today.Advertising on Facebook–or any social media channel– can be a daunting task. Running relevant and impactful campaigns for your business involves tools and tactics, numerous ad types and best practices. With Facebook advertising beginners in mind, we’ve created the following checklist to help…

    Nanigansin Social Facebook- 11 readers -
  • 4 Creative Tips For Lead Generation Advertising In Q1

    … means LUV Run can advertise to people who are mostly likely to convert on their site, using location and time-specific copy as in the ad below. Facebook and Instagram have many additional targeting options that can boost the relevance of lead gen ad campaigns. Website Custom Audiences give you the power to target ads to people who have shown…

    Nanigansin Social- 11 readers -
  • Takeaways From Travel Weekly’s 2015 Consumer Trends Report

    … visitors already conducted the researching process on their mobile devices. Takeaway Cross-device tracking paints a complete picture of user activity across different devices, allowing you to make smarter decisions about your targeting strategy and how you spend your advertising budget. Website Custom Audiences (WCAs) let you to track and target…

    Nanigansin Social Facebook- 10 readers -
  • 3 Ways Facebook Carousel Link Ad Spending is Evolving

    … a full smartphone screen, advertisers have found it easier to create these various flavors of an immersive experience as compared to trying to do so on desktop. 3. More Advertisers Using the Unit as Retargeting with a Twist Website Custom Audiences (WCA) has become a preferred targeting strategy for a number of advertisers using the carousel format…

    Nanigansin Social- 16 readers -
  • Facebook Multi-Product Ads Now Available via Power Editor

    …. Each product highlighted will have its own image, description and click target. Say you’re an online retailer that’s looking to reach people who browsed your site without making a purchase. Combining the multi-product ad unit with custom audiences from your website, you can produce a carousel of different items — like handbags, sundresses and sandals…

    David Cohen/ Inside Facebookin Social Facebook- 34 readers -
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