Website Custom Audiences

  • The Evolution of Facebook Remarketing

    … from those who visited for hours on end. But then Facebook added “Advanced Mode” to Custom Combination targeting… With Advanced Mode, advertisers can create audiences of people who viewed at least 20 pages of their website during the past 180 days… …or completed two registrations… …or made two purchases… …or made a purchase valued…

    Jon Loomer/ Jon Loomer Digital- 8 readers -
  • The Definitive Facebook Advertising Checklist for Beginners

    …This post was originally featured in Social Media Today.Advertising on Facebook–or any social media channel– can be a daunting task. Running relevant and impactful campaigns for your business involves tools and tactics, numerous ad types and best practices. With Facebook advertising beginners in mind, we’ve created the following checklist to help…

    Nanigansin Social Facebook- 11 readers -
  • 4 Creative Tips For Lead Generation Advertising In Q1

    … means LUV Run can advertise to people who are mostly likely to convert on their site, using location and time-specific copy as in the ad below. Facebook and Instagram have many additional targeting options that can boost the relevance of lead gen ad campaigns. Website Custom Audiences give you the power to target ads to people who have shown…

    Nanigansin Social- 14 readers -
  • Takeaways From Travel Weekly’s 2015 Consumer Trends Report

    … that information to make your advertising as unforgettable as the journeys your customers will take. Making the journey from mobile to desktop Multiple devices come into play when American consumers want to plan a trip. According to Travel Weekly, consumers tend to use mobile devices to research hotels, flights and car rentals, but use desktop websites…

    Nanigansin Social Facebook- 11 readers -
  • 3 Ways Facebook Carousel Link Ad Spending is Evolving

    …. As Facebook recently shared within a blog post, CTRs are generally substantially higher within these units as compared to other advertising efforts, and CPIs tend to skew lower. 2. Mobile Driving Creative Strategy You’ll notice that Facebook’s blog post only shows examples of the ad on mobile phones. This isn’t an accident. The unique, interactive…

    Nanigansin Social- 20 readers -
Get the top posts daily into your mailbox!