Webtrends

Webtrends is a private company headquartered in Portland, Oregon, United States. It provides web, social, and mobile analytics and other software solutions related to marketing intelligence. The company was founded in 1993 and now serves more than 10,000 large and small firms.
Posts about Webtrends
  • Competitive Advantages With Engagement Analytics

    … been the same. Back then, we had raw log files that systems like WebTrends could parse through to deliver how many hits and visitors we had. Of course, we have a lot more information available to look at now, but the majority of what companies use web analytics for has stayed the same for a long time. However, this doesn’t work anymore…

    John Paul Mains/ Marketing Land- 17 readers -