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The welcome email has among the highest open and read rates of all marketing emails, and is one of your best opportunities to create a lasting relationship with a customer. But many companies don’t leverage the full power of the welcome email. They send out a message with only a “thanks for signing up” and leave it at that.
…, they should be targeted, timely, and personalised. Adi Toal, Instiller Businesses that use marketing automation to nurture prospects experience a 451% increase in qualified leads Tweet This!. That’s a huge number – and Instiller has put together this infographic that provides the evidence that email automation is significantly impacting both B2C…
… A nonprofit welcome email series gives your organization the chance to solidify its relationships with new donors. This 3- to 4-part series properly introduces your nonprofit, welcomes first-time givers, and helps them get to know your work and its value. Through these tailored messages, you can gradually guide these donors to deeper levels…
… and more about how you strive to help your customers address their problems, needs, or specific interests. 5. Ask for feedback As a business owner, you want to make sure you’re doing everything you can to make a strong and lasting first impression. Following up with an online survey, shows your new customer that you’re committed to a great…