Welink

  • How Dashboards Are Shaping the Way Marketers Manage Local Campaigns

    … to navigate, says Kieran Snaith, vice president of business development at WeLink, a location-based social media monitoring and engagement platform. “Being able to measure results with advanced reporting tools is a very important part of the dashboard today,” Snaith says. “Some SMBs and brands will want the ability to customize their analytics…

    Stephanie Miles/ Street Fight- 13 readers -
  • 5 Dashboards for Monitoring Nearby Social Content

    … then have the ability to target nearby “influencers” with direct ads and respond to customer feedback in real-time. WeLink also offers analytics for examining tends and measuring marketing effectiveness. 3. Gnip: Filtering social content by geo-boundaries One of the challenges with location-based social media monitoring is that content posted…

    Stephanie Miles/ Street Fightin Content- 22 readers -
  • 6 Tools for Location-Based Lead Generation

    … by for in-person tours. Businesses can also use Twilert to get a list of leads who’ve tweeted about any topic from a certain area. Twilert offers a free trial for new users. 2. WeLink: Collect social chatter from potential leads. Designed as a social media monitoring and engagement platform, WeLink provides lead generation tools that businesses can use…

    Stephanie Miles/ Street Fightin Social- 15 readers -
  • 5 Ways Retail Benefits from Hyperlocal Social Monitoring

    Retail firms are competing with online retail giants like Amazon and Zappos. Retail brick-and-mortar stores are aiming to provide the best experience to their customers. Foot traffic is a measure of customer motivation and interest (why did the individual prefer to come to the store to purchase when the option of online purchase is available).

    Marketing Technology Blog- 28 readers -
Get the top posts daily into your mailbox!