Wet Seal

Wet Seal is a young women's clothing retailer headquartered in Foothill Ranch, California. It carries low, budget or economy priced brand name and company-designed apparel and accessories. The company was founded in Newport Beach, California by Lorne Huycke in 1962 as "Lorne's." The "Wet Seal" name comes from a comment Lorne Huycke made during a fashion show commenting that a model wearing a bathing suit looked like a "wet seal." The company was incorporated as Wet Seal in 1990.In 1995, Wet Seal acquired 237 Contempo Casuals stores from the Neiman Marcus Group. Contempo Casuals would continue to use its own name until 2001, when the remaining stores were converted into Wet Seal stores.
Posts about Wet Seal
  • Leverage These Holiday Learnings For 2015 Retail Marketing Success

    … today and save $400! About The Author Allan Haims, president and CEO of StepsAway, has more than twenty five years of executive and start- up experience in the retail and technology industry. He has been responsible for developing the strategic plans and leading companies in operational roles as President of Wet Seal; Senior Vice President…

    Marketing Land- 24 readers -
  • Omni-Channel Finally Becomes Mainstream In 2015

    … are already using their mobile devices to conduct product research and access promotions, either prior to an in-store visit or at a retailer’s location, the opportunity for retailers to support mobile payment options including ApplePay and mobile POS systems like Square are further simplifying the shopping process to enable more sales. Linking credit card…

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