Where'S Wesley

  • Where’s Wesley? SXSW Success on a Small Budget

    … how the table is set, turn over the table. Instead of hunting down people, and begging for their attention, let’s have them come to us. We didn’t want to force them to find us, we wanted them to WANT to find us. That’s where the Where’s Wesley concept came in. The plan; for me to dress up like Waldo (or Wally if you’re not from the US) Give…

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