While You Were Away

  • The Value of Paid Social

    … audiences. Partnerships with third-party data companies enable advertisers to target users based on offline buying behavior. Bidding: Bid types enable optimization toward a variety of campaign objectives. Optimization: Activity can be optimized on a specific goal–reach, awareness, offsite conversion or engagement. Tracking: Each platform has its own…

    AllTwitterin Social Facebook Twitter Retargeting- 35 readers -
  • New From #Twitter: ‘While You Were Away’ Recap

    … During their first-ever Analyst Day in November Twitter revealed that it was working on a number of new updates to the platform, including changes to the way that the timeline works for users. One of those features is now rolling out. It’s called “While you were away”, and it gives users a quick recap of what they’ve missed on Twitter while they were off doing something else. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social- 3 readers -
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