White Ops

  • Our (Other) 10 Favorite Stories of 2014

    …. The article sparked a really interesting conversation—a conversation I expect to get louder in the future as brands look for smarter ways to stand out. Bot Hunters (by Jordan Teicher): This story came to me out of the blue as I was killing time between panels at Advertising Week. The more I researched White Ops, an enterprise cyber-security firm…

    Jordan Teicher/ The Content Strategistin Content Facebook- 16 readers -
  • The Bot Hunters

    … spend in 2014, according to a study published last January. Those buying ads are scammed out of spend by cyber criminals controlling fake traffic, and those selling legitimate ad space are forced to deal with a market plagued by artificially low rates. However, White Ops—an enterprise cyber-security company that launched in October 2013…

    Jordan Teicher/ The Content Strategist- 14 readers -
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