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… social team along the way). How Your Social Data Can Benefit Every Department Download This post delves into three common worries that CMO’s are dealing with now (scroll to the bottom of this post to download the whole guide, with all six worries). It also includes suggestions for what social marketers can do to alleviate these stresses…
Have you been looking for a concise-yet-thorough, clear-but-“wide lens” social marketing visual you can trust and reference — and serve up to your boss when he or she is asking you what your results mean for the larger organization? We were, too — so we made one! Enter the Metric Map, brainchild of our very own Senior Director of Marketing Uri Bar-Joseph. The Metric Map helps you: 1.
… If you’re building your social media calendar and want to know how to put together the right roadmap for your brand, check out these tips for stress-free planning, and download our latest guide for the full step-by-step walk-through and template. Start with the Big Picture The first thing you need to do is get a good look at the broader marketing…