Wikipedia Analytics

  • Leveraging Wikipedia Data For Deeper Consumer Insights

    … the downfalls of using these tools. Primarily, the data are aggregated by either week or month, removing any opportunity to explore daily or day part trends. The data are also heavily delayed — and, living in today's adaptive real-time environment, we need the data as fast and as granular as possible. The other issue with Google Keyword-centric data…

    Benjamin Spiegel/ Marketing Land- 9 readers -
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