Wishes For Baby

  • Fisher-Price Scores 2015′s First Big ‘Real-Time’ Content Marketing Win

    … rom-com, and it can’t help but make you smile. The connection to the brand is obvious—Fisher-Price loves baby things—but the video is pure celebration, not salesy. During a supposed dead time for media consumption, nearly 1 million people have viewed the video thus far. Props to Fisher-Price for getting out of their own way and creating a compelling piece of content so swiftly. Here’s hoping it’s a sign of things to come in 2015. Related…

    Joe Lazauskas/ The Content Strategistin Content- 17 readers -