Writing Advice

  • Writing Persuasive Web Copy (No Jedi Mind Tricks Required)

    …Star Wars. Responsible for inspiring the most popular Halloween costumes, inciting heated debates over who shot first, and turning chubby, lightsaber-wielding kids into overnight YouTube sensations. Among the Ewoks, droids, stormtroopers, and starships, one iconic image sums up the Star Wars empire (pun intended): Luke Skywalker and Darth Vader’s…

    Inklyo- 18 readers -
  • It’s in the Pages: Reading for Pleasure Makes for Better Writers

    …Does reading for pleasure make you a better writer? It’s a theory that has been tossed around and debated numerous times. Many people maintain that writing is a craft, and that all crafts should begin with an education from the masters—for instance, if you want to be a modern artist, you should go to Florence […]…

    Inklyo- 11 readers -
  • How to Write a Novel in Just One Year

    …February can be a disheartening time for writers. The zeal brought on by ambitious resolutions has worn off, and, with each passing day that you don’t write, the sting of failure grows less acute as you sink back into your regular, creativity-free routine. You don’t have to settle for failure. If you didn’t follow through…

    Inklyoin How To's- 11 readers -
  • The 11-Step Guide to Writing a Thank-You Letter

    …For many, it’s the season of Thanksgiving—but do you ever have difficulty putting your gratitude into words? You can always send a cute thank-you video (like this one with minions) or give a public shout-out on social media, but there’s something extra special about a personally crafted written expression of appreciation. I recently got married…

    Inklyo- 12 readers -
  • The Comic Touch: How to Be Funny in Your Writing

    …Airplanes. Ben Affleck making a comeback after Gigli. Space travel. Women not just wearing—but totally rocking—pants on a regular basis. Justin Timberlake being taken seriously as an actor. These are all things that people once thought highly unlikely, and maybe even impossible, yet they’re all totally accepted facts today. The lesson here? There’s…

    Inklyoin How To's- 7 readers -
  • 12 Essay-Writing Hacks from a Professional Editor

    …As a professional editor, I’ve edited all kinds of documents, not the least of which are essays. I’ve seen it all—the good, the bad, and the ugly. Look, it’s easy to write a bad essay when it’s due in less than 24 hours (we’ve all been there), but that doesn’t mean it’s difficult to write…

    Inklyo- 10 readers -
  • Putting Pen to Paper: How to Write a Rough Draft

    …You have done the research and written the outline of your paper. You are ahead of the deadline, and you want to stay that way. You turn on your computer, poise your fingers over the keyboard, and begin your rough draft. But what exactly is a rough draft? And just why do you need…

    Inklyo- 5 readers -
  • 4 Writing Styles to Help You Ace Every Essay

    …Writing styles are like fashion styles. How you dress helps others understand who you are, describes a particular sentiment to those who see you, and signals a subconscious message to be interpreted by others. How you write will give similar signals to others that help them understand what you’re trying to communicate. Also, like fashion […]…

    Inklyo- 7 readers -
  • What Can Inklyo’s Copywriting Resources Do For You?

    …What is the most important part of a business’s website? Is it the product descriptions? The pictures? The navigation system? No, the most essential part of any website is its killer content. The content is what builds up a website’s search engine ranking, and it’s what keeps customers coming back for more. That’s why it’s…

    Inklyo- 4 readers -
  • This Surprising Reading Level Analysis Will Change the Way You Write

    … and the occasional viral Playbuzz post. The upper left is where education, interesting research, and investigative journalism often lies. I suspect the reason so much great content never gets the full recognition it deserves is because it lives in that quadrant. [10] Favorite sentence I’ve ever written. [11] My professor at journalism school always told me that “great writing speeds you along.” It’s perhaps the single greatest writing lesson I’ve learned. Her advice, it turns out, sums up this entire post. …

    Shane Snow/ The Content Strategistin Content- 27 readers -
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