Wsj

  • Infographic: The State of the Media Industry

    … take a look at how these strategies have developed in the past year. Native advertising This past year was when native advertising really became a bonafide component of content marketing.The New York Times launched its T Brand Studio, The Wall Street Journal debuted WSJ. Custom Studios, and BuzzFeed continues to rake in six-figure sums from ad…

    Amanda Walgrove/ The Content Strategist- 26 readers -
  • Facebook’s Advertising Week 2014 Schedule

    … Andrew Robertson. 1:30 p.m., Nasdaq Marketsite: Inside the Programmatic Ring. Panelists: Facebook head of partner development Khurrum Malik, Adara president Elizabeth Harz, Yahoo vice president of product management Dennis Buchheim, NCC Media senior VP of research and e-business operations Nick Garramone, Gamut Smart Media from Cox VP of publisher…

    David Cohen/ AllFacebookin Facebook- 20 readers -
  • 10 Content Marketing World 2014 Lessons

    …. Some attendees spend days looking for orange colored clothes. I wore a bright orange beret. Following this logic, the Wall Street Journal took visitors’ photos and transformed them into stiples, the black and white dotted drawings that pepper the newspaper. Now every visitor who posts the stipple extends the WSJ brand. Here’s what mine looked like…

    Heidi Cohen/ Heidi Cohenin Social Content Twitter- 25 readers -
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