X-Games

The X Games is an annual sports event, controlled and arranged by the U.S. sports broadcaster ESPN (with coverage also shown on its sister network ABC), which focuses on extreme sports. The inaugural X Games were held in summer 1995 in Rhode Island. Participants compete to win bronze, silver and gold medals, and prize money.The competition often features new tricks such as Tony Hawk's 900 in skateboarding, Travis Pastrana's double backflip in freestyle motocross, Heath Frisby's first ever snowmobile front flip in Snowmobile Best Trick, and Torstein Horgmo's first landed triple flip in a snowboard competition.
Posts about X-Games
  • The secret lives of consumers revealed by data, in GIFs

    … data sets to pinpoint true marketing opportunities. We did just that. Here’s what we found, illustrated in handy Venn Diagrams. Life in the HOV lane Who they are: Neustar’s consumer data showed that these body-conscious, type-A have-it-all’ers are, among other things, big Diet Coke drinkers: they roll large in luxury SUVs — preferring…

    Digiday- 12 readers -
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