Yahoo Advertising

  • A Step-By-Step Guide To Yahoo Gemini

    … advertising platform became available, advertisers cashed in on each opportunity to expand their customer base. Today, I am going to walk through how to set-up Yahoo Gemini, from choosing the right campaign to tracking. We will cover the following; What Yahoo Gemini can do for you Campaign types Creating a campaign Ad group settings Ad copy…

    PPC Heroin Paid Search- 28 readers -
  • Facebook Audience Optimization for Publishers: This Week in Social Media

    … and organizations that you want to hear from… without third-party ads and spam.” Yahoo Introduces Native Ads on the BrightRoll Exchange: “Advertisers, DSPs and agency trading desks leveraging the BrightRoll Exchange for display advertising will now also have access to bid on native mobile inventory via a new API that aligns with the IAB OpenRTB 2.3…

    Social Media Examinerin Social- 37 readers -
  • Report: Users Routinely Purge Apps and Look for Better Replacements

    … their devices. Among surveyed users, Yahoo found that approximately half of smartphone dominant users — those who have largely replaced their desktop with a mobile device — are delete apps on a monthly basis, and 34 percent are do so on a weekly basis. By far the largest reason behind deletions is periodic cleanout, with 60 percent of respondents…

    AllFacebookin Social- 8 readers -
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