Yahoo Advertising

  • A Step-By-Step Guide To Yahoo Gemini

    … advertising platform became available, advertisers cashed in on each opportunity to expand their customer base. Today, I am going to walk through how to set-up Yahoo Gemini, from choosing the right campaign to tracking. We will cover the following; What Yahoo Gemini can do for you Campaign types Creating a campaign Ad group settings Ad copy…

    PPC Heroin Paid Search- 27 readers -
  • Facebook Audience Optimization for Publishers: This Week in Social Media

    … and organizations that you want to hear from… without third-party ads and spam.” Yahoo Introduces Native Ads on the BrightRoll Exchange: “Advertisers, DSPs and agency trading desks leveraging the BrightRoll Exchange for display advertising will now also have access to bid on native mobile inventory via a new API that aligns with the IAB OpenRTB 2.3…

    Social Media Examinerin Social- 35 readers -
  • Report: Users Routinely Purge Apps and Look for Better Replacements

    … The app market is incredibly competitive. Between users switching to the latest hot service, avoiding app notifications, and routinely deleting apps that don’t meet expectations, it can be hard to maintain a dedicated audience. A study from Yahoo Advertising examines how users feel about apps, and their motivations behind removing apps from…

    AllFacebookin Social- 8 readers -
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