Yelp, Inc. is a multinational corporation headquartered in San Francisco, California, that operates an "online urban guide" and business review site. Yelp was founded by Jeremy Stoppelman and Russel Simmons in 2004. The company's Yelp website began as an email service for exchanging local business recommendations, and later introduced social networking features, discounts, and mobile applications. Yelp has extended its services to Australia, Brazil, Canada, Japan, Mexico, New Zealand, Singapore and parts of Europe.Google Inc. offered to buy the company in 2009, but Yelp's management team and board of directors failed to reach an agreement on the terms of the sale. Yelp Inc.
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  • #TBT LOL

    … today. How did this happen and what can marketers learn from it? To find out, we unscientifically surveyed a statistically insignificant sample of early dot commer Silicon Valley types. This is what we learned. Disruptive brands create new vocabulary “We used LOL in the 90’s but it was more popular in the early 2000’s when mobile phone text…

    Sarah Burns/ BoostBlog- 27 readers -
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