• Geofencing at Events: How to Reach Potential Customers Live and On-Site

    … when users pass a booth or provide indoor navigation with sponsored messages at certain times opens up a range of new opportunities for marketers, but Jonathan Poston, mobile app marketer for content marketing firm Yiveo, stresses that marketers must keep in mind how this type of promotion is distinct from other digital marketing. “Email or social…

    Street Fightin How To's- 8 readers -
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