Zettamobile

  • 5 Self-Serve Platforms for Location-Based Mobile Campaigns

    … multiple ad networks, and both mobile and in-app ad impressions, however it doesn’t offer desktop or cross-device functionality. 4. ZettaMobile: Mobile advertising for local businesses ZettaMobile offers DIY tools that merchants can use to create and maintain their own mobile ad campaigns that are targeted to specific locations. ZettaMobile gives…

    Stephanie Miles/ Street Fight- 12 readers -
  • 6 Ways SMBs Can Use Mobile to Reach Targeted Audiences

    … Waber, Cidewalk) 2. Making small bets in multiple areas. “We generally suggest that the small business make small bets in a few areas—test and measure results—then double down on the areas that seem to be working best and scale back, or try a different strategy, on the ones that aren’t performing as well.” (Scott Barnett, Bizyhood) 3. Testing…

    Stephanie Miles/ Street Fightin Mobile- 11 readers -
  • 7 Strategies for Using Mobile to Drive In-Store Sales

    … of special offers or rewards delivered directly to mobile devices. Very clean and accurate data is required to avoid waste and drive better conversion rates, [so retailers should] beware of geo-fencing and street address-based approaches.” (Ed Haslam, PlaceIQ) 2. Advertise on premium mobile apps. “Mobile advertising is very cost-effective, and it can…

    Stephanie Miles/ Street Fightin Mobile- 10 readers -
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