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Slack has changed the way teams communicate. Managers use it to organize their teams, developers use it collaborate on code and customer support uses it to manage support tickets. The convenience and possible integrations that the messaging app offers users makes it a great tool to work with for streamlining work and making the most of your team’s efforts.
Listening to your friends comes naturally. You want to hear what they have to say, and it’s easy: they’re sitting across the table from you at brunch, or you’re texting up a storm, back and forth. Because you are involved in this seamless interchange of information, and listening intently, you know as much about many of your friends as you do about yourself.
Social media marketing mistakes – no matter how minor – can cancel out whatever your business has been doing right. Give your competition a run for their money, and maximize your ROI by avoiding these common social media mistakes in 2017. Social Media Marketing Mistake #1: Insufficient or Inaccurate Audience Research Are you creating social media content based on what you assu ...
1024512 When it comes to down to what really counts on an eCommerce site, it doesn’t matter how many clicks you’re getting – it matters what the conversion rates on your payment page looks like. You may very well be getting far more visitors than your competitors, but if you aren’t sealing the deal with a sale, you’re no further ahead.
1024512 Great B2B marketers know that understanding how your target audience will respond to your copy is essential. However, this is easier said than done. If marketers want to produce content that shapes culture, drives results and helps their brand generate leads they need to understand social psychology and become effective storytellers.
1024512 Data is king—but are you collecting the right kind of data? While most companies focus on standard demographic information, bounce rates, and conversions, a deeper understanding of your customer’s psychological motivations can help you build compelling content and make more sales. That’s where psychometrics comes in.
25601340 What are the chances that a large brand just happens upon your post when they aren’t following you and you don’t tag them? Listening 101: A Beginner’s Guide Download Well, now that I work at a social analytics company I know it’s because they’ve got a Listening product. As we transition into Q4, many social marketers are pulling numbers to see how Q3 went.
1200630 We wanted to create a space where social marketers can dig deeper into trending topics, so we decided to host a weekly Twitter chat. For last week’s chat topic, we took to Twitter with a poll to find out what our audience wanted to chat about. Let us know which topic you'd like to discuss at the next #SimplyChat! — Simply Measured (@simplymeasured) September 28, 2 ...
1024512 The Social Media Marketer’s Testing Guide Download With the amount of time and energy spent creating and implementing our social strategies, it’s easy to wonder if our hard work goes unnoticed simply because our content isn’t posted at the right time, or through the right channel, or on the right day.
1024512 The State of Social Media Marketing 2017: Agency Edition Download In our 2017 State of Social Media Marketing Agency Report, we discovered that social marketers at agencies are doing a lot for their clients: creating content, monitoring social media profiles, and building strategies from the ground up, while providing social analytics support and campaign analysis.
1024512 The Social Media Marketer’s Testing Guide Download With the amount of time and energy we spend creating and implementing our social strategies, it’s easy to wonder if our hard work goes unnoticed simply because our content isn’t posted at the right time, or through the right channel, or on the right day.
1024512 We wanted a space where social marketers could dig deeper into trending topics, so we decided to host a weekly Twitter chat. The first #SimplyChat was Thursday, 9/14, and the discussion topic was identifying influencers. Influencer marketing is quite the buzzword in the marketing industry.
1024512 Our fastest-growing product just got better. When we started offering Listening a year ago, it was an instant hit. As momentum increased, we began collecting feedback from customers. We were on a mission: to take our Listening product from good to great. To make a popular tool into a product that social marketers can’t live without. To reimagine listening.
1194624 Today, Simply Measured is launching our all-new Agency Partner Program, and I couldn’t be more excited. This program was built from the ground up with one idea in mind: to enable our agency friends to do more creative work for their clients by giving them the tools to answer questions quickly. “Less time on analysis?” you might be saying.
25601440 This week, the Simply Measured Social Success Academy hosted our second customer-only webinar, “Jump-Start Your Holiday Planning.” Led by Customer Success Managers, Tazi and Rachel, the webinar aimed to help brands understand the importance of holiday planning, how to execute effectively, and how to analyze these efforts using Simply Measured.
25601280 Retail brands use various strategies on social media to generate authentic content, connect with audiences at as many touch points as possible, and stay relevant among these target audiences. Barneys New York, the luxury designer retailer, has created a strong presence across three major channels: Facebook, Twitter, and Instagram.
25601707 Just like when you listen deeply in real life, listening to what social media users are saying about your brand, your campaign, your product, your competitors, and relevant events is a rewarding and risky game. Listening 101: A Beginner’s Guide Download What if you hear something that doesn’t feel good? That reflects poorly on you? That requires you to completely ...
25601280 We wanted to host an event where social marketers can dig deeper into trending topics, so we decided to host a weekly Twitter chat. The first #SimplyChat was Thursday, 9/14, and the discussion topic was identifying influencers. Influencer marketing is quite the buzzword in the marketing industry.
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