• McClatchy’s Chris Hendricks Signs Off After a Long Digital-First Career

      McClatchy’s Chris Hendricks has often been my GPS on where daily newspapers, including his company, were in finding their legs on the constantly shifting ground of digital publishing. But starting tomorrow morning, I won’t be able to get any more positional readouts from Hendricks. After a 25-year career at McClatchy where he led the company on its make-or-break journey from ...

      Tom Grubisich/ Street Fight- 22 readers -
    • GateHouse’s UpCurve Acquires Closely to Complement ThriveHive

      GateHouse Media’s small and medium-sized business solutions provider UpCurve announced this morning that it has acquired Perry Evans’ Denver-based local/social tech company Closely. The company will be integrated into ThriveHive’s digital solutions, deepening UpCurve’s ability to aggregate and analyze SMB data.

      David Hirschman/ Street Fight- 18 readers -
    • xAd Rebrands as GroundTruth in Push to Expand Beyond AdTech

      In a signal of where the location technology space is heading, the location-based mobile advertising technology firm xAd announced this morning that it is expanding its scope and rebranding with a new name that better reflects the emerging landscape. “The name xAd served us well for the past eight years. But it also limited us with the name ‘ad’ in it.

      Stephanie Miles/ Street Fightin Mobile- 52 readers -
  • Openings and New Hires at SOCi, Foursquare, BrandMuscle

    Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Changed jobs, or have one you’d like to list? Click here to send us tips and job openings! Former GroundTruth CMO Joins SOCi Monica Ho, former Chief Marketing Officer at GroundTruth, took a new role at SOCi as CMO.

    Geoff Michener/ Street Fight- 13 readers -
  • SMB Index: Local Stocks See Modest Gains in January

    SMB Index: Local Stocks See Modest Gains in January February 16, 2018 by Shubham Datta Leave a Comment Filed Under: News This monthly feature from SurePath Capital Partners looks at the relative optimism about a range of public companies working with SMB clients. Follow the SurePath SMB Index in real time by clicking here. Let’s begin with a recap.

    Street Fight- 10 readers -
  • Street Fight Daily: How to Spark Engagement on Instagram, DNAinfo Vets Launch New Pub

    Street Fight Daily: How to Spark Engagement on Instagram, DNAinfo Vets Launch New Pub February 15, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… The Guardian’s Instagram Strategy is Winning New Readers (Digiday) Like many publishers, the Guardian is using Instagram to cultivat.

    Street Fightin How To's- 6 readers -
  • Toward a Better Definition of AI in Internet Communications

    Presenters, participants and other thought leaders kept throwing out the topic AI at the recent Street Fight conference in L.A. We all know what we mean when we say “artificial intelligence,” right? Well, no, it looks like we use AI, the abbreviation for the phrase for the concept as a catch-all for an idea we haven’t really defined yet.

    Street Fight- 10 readers -
  • Street Fight Daily: Snap Opens Up Its API, Google Expands AMP

    Street Fight Daily: Snap Opens Up Its API, Google Expands AMP February 14, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snap Opens Its API to All Brands, Agencies, and Tech Firms (Street Fight) The decision has direct implications for local.

    Street Fightin Google Facebook- 7 readers -
  • Street Fight Daily: Direct Brands Own the Future, Facebook’s New Branded-Content Rules

    Street Fight Daily: Direct Brands Own the Future, Facebook’s New Branded-Content Rules February 13, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… IAB Study Shows Consumer Economy Growth Shifting to ‘Direct Brands’ (IAB) Growth in most consumer categories is shifting to brands .

    Street Fightin Facebook- 9 readers -
  • How Marketers Must Prepare for the Voice-Connected Consumer

    2018 has barely kicked off and already it is apparent that voice technology will influence many of the year’s brands and customer experiences. Between speculation of Amazon Alexa’s plans to introduce advertisements and the takeover of connected voice capabilities at CES 2018, marketers have a lot to think about when it comes to how and when they maximize the technology.

    Street Fight- 7 readers -
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