Design

Design as a noun informally refers to a plan or convention for the construction of an object or a system while "to design" (verb) refers to making this plan. No generally-accepted definition of "design" exists, and the term has different connotations in different fields. However, one can also design by directly constructing an object. More formally design has been defined as follows.
Posts about Design
    • Should Your Business Hold a Contest?

      Contests are an excellent way for businesses to build their fan base, engage their audience and gather relevant data for marketing. Assuming you properly organize and promote the contest, your business can recoup the costs of whatever you invested in the prizes several times over by increasing audience engagement and brand awareness.

      Rise to the Top- 12 readers -
    • The She Word: going behind hardware design with Ivy Ross

      Editor’s Note: The She Word is a Keyword series all about powerful, dynamic and creative women at Google. Intrigued by the unique aesthetic of Google’s new family of hardware devices released in October, we sat down with the woman who leads the design team: Ivy Ross. In the interview below, she shares with us how she approaches design at work, and life outside of work.

      The Official Google Blog- 11 readers -
  • 3Q’s 2018 Predictions: Creative Design

    … As we head full-steam into 2018, our experts look ahead to the next 12 months and dish up some well-informed predictions on industry trends and shifts. Today’s predictions come from our Creative team experts, starting with… . “Demand for social video content, for both DR and brand awareness, will reach a tipping point in 2018, […] The post 3Q’s 2018 Predictions: Creative Design appeared first on 3Q Digital. …

    3Q Digital- 10 readers -
  • The Five Most Important Visual Elements Required for a Successful Company Blog

    … As a marketer, you cannot neglect the power of content. Sharing valuable information with your audience help you build trust with your audience and develop a strong and influential brand. We know that 61% of US online consumers are making purchases based on recommendations they read on blogs. Therefore, why wouldn’t you do the same thing? Why…

    The Daily Egg- 15 readers -
  • Photoshop Tricks for Marketing Creative: Tips to Boost Efficiency

    … As designers, we often have to iterate quickly and meet tight deadlines, as well as ensure that we’re producing quality work for client submissions. In order to work more efficiently, it’s important to choose shortcuts wisely and to use the tools available in Photoshop to our advantage. Much of what’s mentioned below is simple and […] The post…

    3Q Digital- 14 readers -
  • 4 Ways to Use Typefaces on Your Landing Page to Elevate Your Brand

    … have strong design cultures and distinct aesthetics. Examples of Apple and Nike’s on-brand design aesthetics. When designing landing pages, you need them to be on-brand, pixel for pixel. Great design is often a tell-tale sign of more sophisticated marketing (and can give you an easier time getting conversions as it can help convey that you’re…

    Unbounce- 17 readers -
  • No Brand Guideline, No Problem: Tricks to Keep Your Creative Consistent

    … A guide for working with designers on creating creative without a brand guideline: Your company’s brand guideline is important for designers and developers to maintain a strong brand identity. A strong brand is essential to communicate to consumers and users to promote brand loyalty and recognition. Often, though, smaller companies and startups…

    3Q Digital- 10 readers -
  • 30 Unforgettable Landing Page Examples To Steal, Learn & Profit From

    … The landing page is probably one of the most important pages on your website. A slight change in your conversion rate could mean a world of difference between dying from panic or sipping a mojito at the beach. Yet… designing a high-converting landing page is tough. There are so many elements to get right: the copy, the design, the images…

    The Daily Egg- 14 readers -
  • 8 Examples of Effective Animated Videos That Drive Engagement and Sales

    … Content alone does not make a great video; you need a great video design that make a visual statement combining design and data visualization to deliver a story. Designers often get a little excited and put too much fancy design to fill in the space. The best content marketing brands are the ones that know how use content to drive conversions…

    Visual.ly- 7 readers -
  • Design for Impact: The Value of a Creative Brief

    … Lately, we’ve been thinking A LOT about process on our Creative Team. Why? Well, let me take a step back and explain. When I started at 3Q close to four years ago, there were two people on our Creative Team – that is, a designer and me. Fast forward to today, and there are nine […] The post Design for Impact: The Value of a Creative Brief…

    3Q Digital- 6 readers -
  • Creator's Block #44 [Podcast]: The Creative's Curse

    … Before we dive in to today's episode, I want to state something for the official record: As a designer and a writer/editor respectively, Marcella and I are self-aware enough to admit we occasionally have a flair for melodrama -- slipping a little too easily into the trope being the "tortured artist." But when we both read The Creative's Curse…

    The IMPACT Blog- 8 readers -
  • Creator's Block #43 [Podcast]: Death by Meetings

    … If there's one thing most marketing professionals -- creative or otherwise -- can agree upon, it's that meetings are often terrible for productivity, but remain a very necessary evil. But why? On paper, meetings should bring people together, provide opportunities to align expectations, and move projects or initiatives forward. Still many of us…

    The IMPACT Blog- 11 readers -
  • The value of consistent UX and a unified brand voice

    … This post is part of 3Q’s Brand Protection series, in which we tackle a range of issues to help companies safeguard their most important asset: their brand’s reputation. For a full list of posts, click here. Not long ago, advertising used to happen across a small number of very distinct and well-understood channels. Today, there […] The post The value of consistent UX and a unified brand voice appeared first on 3Q Digital. …

    3Q Digital- 12 readers -
  • 5 Terrible Websites You Should Copy

    … This isn’t the definitive list of the worst websites I’ve ever seen. But if you’re a sensitive soul with design proclivities, I’d get a blanket and a cup of something soothing before you dig in. There are horrors ahead. Apart from laughing at them, why should we ever look at terrible websites? Wouldn’t it make more sense to learn from the best…

    The Daily Egg- 29 readers -
  • Creator's Block #42 [Podcast]: 2 Exhausted Creatives Recap #INBOUND17

    … Jessie-Lee and I are back this week, fresh off HubSpot's #INBOUND17 conference in Boston. We spent three full days with 21,400+ of our closest friends in the INBOUND community, learning and getting inspired -- so needless to say, we're a little tuckered. But we're not too tired to talk about our biggest takeaways. Prior to this year, Jessie-Lee…

    The IMPACT Blog- 14 readers -
  • How Huge Founder Aaron Shapiro Measures the ROI of Design

    … Six years ago, I launched a site to cover the intersection of advertising and technology in New York. One of my first profiles was on Huge—a small, red-hot Dumbo design agency that had designed a mobile streaming app called HBO Go. This past summer, I caught back up with Huge founder Aaron Shapiro, who has since turned his small shop into a full…

    Joe Lazauskas/ The Content Strategistin How To's- 20 readers -
  • 8 Overlooked Mobile Design Best Practices You Need to Implement

    … a marketing funnel that’s totally ineffective on non-desktop devices. To give you some guidance, I’ve put together 8 mobile design best practices you need to be following. They’ll help you streamline your visitors’ user experience, maximizing the impact of your marketing funnel for any device. 1. Get Rid of Your Navbar On mobile, real estate…

    KISSmetrics Marketing Blog- 13 readers -
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