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Don't jerk people around Here's a simple marketing strategy for a smaller company trying to compete in a big-company world: Choose your customers, trust them, treat them well. Say yes. Bend the rules. Show up on time. Keep your promises. Don't ...
What makes Instagram users like (or dislike) a photo? Here's what users consider the most share-worthy traits of Instagram photos. "Images with a high amount of background space generate 29% more likes than those without," according to the following Curalate infographi ...
The newest update to Google’s Panda algorithm is here, and SEO experts are confused. Over time, Google has become more and more secretive about updates to its algorithm, despite the potentially huge effect they can have on companies’ search ranking and revenue. While this change is the first official Panda tweak since 4.1 ten months ago, that doesn’t mean Google has been inactive.
Do you think that writing a brilliant piece of ad copy is going to help your website convert more visitors? Well, you could not be more wrong. A brilliant ad copy or a graceful interface may help you engage the visitors but it is the Call to Action button that eventually does the trick. CTA button represents what actions you want your visitors to perform.
Here’s what you missed while trying to figure out who in your office is most likely to write a crippling tell-all… Agencies vs. Publishers vs. Tech: Who Owns the Future of Content Marketing? As the content marketing world explodes, there’s more jousting for power going on than at a Medieval Times (more boozing too, at least judging from SXSW).
You want more traffic, but you also want to keep readers on your website as long as possible. The longer they stay, the more chance there is that they’ll subscribe or buy. But engagement is worth more than that. The search engines look at how long your visitors stay and rank you accordingly in search results.
The presentation slides from Affiliate Summit East 2015 have been posted. The slides have options to share on Facebook, Google+, LinkedIn, and Twitter. You can also embed them into your own site or blog. Check out the slides to help decide which sessions on the agenda for Affiliate Summit East 2015 you should attend. Please share with your friends and colleagues if you enjoy them.
The summer is heating up and so are our favorite social networks! Like the array of social media updates in June, July was another busy month featuring a variety of social media changes. If you’re planning your fall social media event calendar, check out the recent #MarketingNerds podcast episode with Kelsey and me where we discuss live tweeting and event coverage on social media.
Share ! tweet No, that’s not a type-o. A new report from Marchex has found that click-to-call commerce is generating more than $1 Trillion annually, and that is in the US only. With the entire GDP of the United States sitting somewhere around $18 trillion, this is a truly remarkable number and one that many people will find hard to believe.
When it comes to marketing your business online, content creation is one of the biggest pieces of the puzzle. But how do you create awesome content to market without spending a ridiculous amount of money? In today’s digital world, there are actually several ways you can create great content and promote it without having a huge budget – so let’s get to it! The All Powerful Bl ...
As a storyteller with a degree in electrical engineering, I’m about as dual-brained as one can get. I attend both the churches of Pathos and Logos. My left brain is filled with the gospels of physics, mathematics, and the creeds of deduction and induction. My right brain is infused with parables of the human condition, such as art, empathy, and symbolism.
Choose a Value Ready, Set, Innovate: How to Avoid Killing Your Own Creativity [Infographic] Strategy Getting Found Lead Generation Sales HubSpot Get Award-Winning Marketing Insights Daily Named Best Inbound Content By HubSpot. Receive tips, trends, and best practices on inbound marketing, sales, and HubSpot. Subscribe and get "The Beginner's Guide to Inbound Marketing" free.
The Golden Ratio in Website Design Theory August 1, 2015 by Kim Castleberry Leave a Comment Optimizing Your Web Design Work According To Nature If you are designing sites, graphics, or artwork, you need to understand how the Golden Ratio (aka “divine proportion” or aka “Fibonacci numbers”) plays a role in determining eye appeal.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Google Separates Google+ From Its Products and Services: Over the coming months, Google plans to “move some features that aren’t essential to an interest-based social experience out of ...
STUPID-IT WAS 38 SECONDS, NOT 38 MINUTES!!! HOW CAN I USE THIS? increase audience engagement with a video http://www.changetheworldmarketing.com/increase-your-website-traffic-with-this-simple-technique/ Do you look at your stats? Stats can be for website traffic, email opens and clicks, social media shares, and more. I’m TERRIBLE! I don’t look at my stats nearly enough.
A new report has recently been released from Marchex that looked at millions of calls made to businesses as well as analyzing ad-spending data from Google. They also looked at call growth projections from BIA/Kelsey. The report suggests that click-to-call commerce is generating over $1 trillion each year, and the number is going to grow.
By Sami Tas, Software Engineer & Meihong Wang, Engineering Manager The goal of News Feed is to show you the content that matters to you. The actions people take on Facebook—liking, commenting or sharing a post—are some of the main factors we consider to determine what to show at the top of your News Feed. We also offer the option to hide stories that you don’t want to see in News Feed.