• Five ways to slash ad spend and achieve results right now

    You know what’s great about PPC? Even when your account is in the dumps, you can make small changes that can have a big impact on its performance and your ad spend. And sometimes all it takes is a little bit of creativity. So in the spirit of making small steps to improve your PPC, and building on my tips from last month, I’m going to share with you five ways you can get crea ...

    Pauline Jakober/ Search Engine Watch -
  • How to Create Ridiculously Compelling Content in 5 Easy Steps

    Have you ever wondered what makes for a great blog? What’s the secret? What makes you visit them over and over again? Let me guess: It’s in the content! Fun, helpful, striking content always attracts visitors and gets shared. And now you want to create your own blog, a great one just like all the ones you’ve seen. It always feels amazing in the beginning.

    Jeffbullas's Blogin Content Blogging- 2 readers -
  • Report: Marijuana Is the Most Discussed Drug on Reddit

    Reddit has faced some challenges in its efforts to go mainstream and generate more advertising revenue. There is no question that the self-proclaimed “front page of the internet” is home to many distinct topic and interest-based communities. Until relatively recently, Reddit took a very hands-off approach to the user-generated content on the site, leaving the moderation res ...

    AllTwitterin Google- 3 readers -
  • The Most Effective Mother's Day Email Subject Lines

    Mother's Day email subject lines that elicit emotion have a 21.5% higher open rate than those that do not, according to recent research from Yesmail and Persado. The report was based on an analysis of 118,000 emails sent by Yesmail clients during the two weeks leading up to Mother's Day in 2014 and 2015. More than 12,000 unique subject lines were included in the data set.

    MarketingProfsin EMail- 2 readers -
  • Do bounce rates affect a site’s search engine ranking?

    The bounce rate debate continues… Bounce rates and how they affect a website’s ranking on Google has been discussed, dissected, and dismembered over and over again. As fully transcribed on this site, a conversation between Rand Fishkin, CEO of Moz, and Andrey Lipattsev, Google’s search quality senior strategist, led to a surprising discussion on click and bounce rates affecting search rankings.

    Adam Stetzer/ Search Engine Watch- 2 readers -
  • Why You Might Want to Reconsider Using Ads on Your Blog

    The last week or so we’ve been talking a lot about making money from your blog and all the various issues that can arise. One aspect of this topic is the idea of putting ads on your blog. Is it a good idea? Well, sometimes. And sometimes it is a really, really bad idea. In today’s post I’m going to talk a little bit about the decision to stick adverts on your blog and whe ...

    Blog Tyrantin Affiliate- 2 readers -
  • 9 SEO Errors of E-Commerce Websites

    In the world of E-Commerce websites, you’re going to be dealing with a lot of different variables. As a result, you aren’t always going to find it easy to manage your page – and that’s okay. In order to make the most out of your E-Commerce project, you’ll have to focus a reasonable amount of your time towards the SEO aspect of it all.

    SEO Nickin SEO- 3 readers -
  • Our Revised Bathroom Policy

    In an effort to appease both of our readers, who have made their divergent views readily apparent on Facebook, MySpace and Owdy, as well as to eliminate workplace conflict, we are instituting a new bathroom policy at the WTFSEO offices, effective immediately. Starting today, we will no longer provide bathroom access.

    WTFSEO- 2 readers -
  • Bing Brings Image-Based Search to Its iOS App

    Bing has rolled out an update to its iOS app that will now let iPhone iPad users search for information by either uploading or taking a photo with their mobile device. Microsoft has discovered an interesting way to bring more context to its search engine. Sometimes you see something in an image that you just don’t kno ...

    Matt Southern/ Search Engine Journal- 2 readers -
  • Performing a manual backlink audit, step by step

    It might be every SEO’s least favorite job: the backlink audit. This is not because the work itself is horrible (though it can be tedious on sites with large link footprints), but because it’s almost always performed when a domain is in trouble. Whether you’re reading this article because you’re an SEO looking at new strategies or a site owner that has received a link-based ...

    Dave Davies/ Search Engine Landin SEO- 3 readers -
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