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Happy Sunday, everybody! This week, Atlassian bought project management tool, Trello, Donald Trump was officially inaugurated as the 45th President of the United States, and Sony announced it would be bringing ...
Whether you are interested in selling your product to a small independent “mom & pop” shop or to a large national retail chain, selling to retail stores can be tough if you don’t know how to speak their language. I’ve listened to countless product pitches working at Macy’s in the Buying & Planning departments for apparel, accessories, and home goods.
I’m honored to have been invited to become a regular contributor to Ad Age, the world’s oldest (since 1930!) and largest publication in the field advertising and marketing. The publisher has agreed to let me repost my articles here on chiefmartec.com as well. Late October to early February is prediction season in the marketing world.
I don’t keep a running score, but between posts for my personal and company site plus my columns on business media sites like Inc., Entrepreneur, and Forbes, I create around 300 articles a year. Managing this effectively isn’t easy. If I simply wrote what I wanted, when I wanted, I’m pretty certain I wouldn’t be in the position I’m in right now. Strategy plays a huge part in what I do.
In the moment, when you have power, no matter how momentarily, how will you choose to act? Jerk comes from the idea of pulling hard on the reins, suddenly and without care. Horses don't like it and neither, it turns out, do people. More than just about anything else, what you do when you have the chance is what people say about you and remember about you.
Editor’s note: Leading up to Bett, one of the largest education technology conferences in the world, we're highlighting teachers, students and administrators who are using educational technology to make learning more interactive and impactful for their students. From our Impact Portraits series, Ben Forte shares how Devonport is creating a more collaborative, entrepreneurial ...
In April 2016, the Android Security team described how the Google Play App Security Improvement (ASI) program has helped developers fix security issues in 100,000 applications. Since then, we have detected and notified developers of 11 new security issues and provided developers with resources and guidance to update their apps.
With the diversification of financial services, customers have multiple options from which to choose. Switching between companies is now almost effortless. This ability has made exemplary customer relationship management (CRM) absolutely imperative. The need for a fail-proof CRM is now all the more urgent.
Does your site collect sensitive visitor information such as passwords, credit card information, or personal data? If so, be warned: by the end of January 2017, Google Chrome will ...
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this “hopeful” episode, Robert and I discuss the Facebook Journalism Project, including why it’s great for Facebook and not so great for the media. We also engage in a detailed discussion on native advertising, share our take on its advantages, and explore how Star Magazine ...
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Twitter Automatically Loops Short Videos: As the Vine app officially shut down and became Vine Camera earlier this week, Twitter announced that it will now “automatically loop all videos shorter than 6.
Of course, for millions of years, people couldn't look it up. They couldn't read and they hadn't invented writing yet, so there was nothing to look up. All you knew was what you knew, along with what you could ask someone about. "Uncle Rock told me that the bark from this tree will help a headache." With writing came notes, records and books.
One of the most valuable benefits to making your living on the Internet is that you can work from anywhere. You could be hanging out on a beach in the Bahamas, sipping on some espresso in Florence, or navigating through a computer lover’s paradise in Taipei. If you’re online, you can make money. And while traveling around the world and experiencing difficult cultures certainly ...
Today, we had a fantastic call with a company where we discussed organic search strategies in depth (pun intended). While a significant percentage of our customer base and associated revenue has come from companies seeking our SEO expertise, we’ve honestly always been skeptical of SEO. It’s not that we don’t recognize the power of organic search – it’s absolutely a core strate ...
Today, the United States gained a new President, First Lady and Vice President. Those people inherited their predecessors Twitter accounts. In turn, some of those not supportive of the new adminstration unfollowed those accounts. Or thought they did. As it turns out, Twitter has caused many people to follow these accounts again, against their will. I’m just one of several examples.
Launching a new website doesn't exactly compare to a Presidential Inauguration. But after months of planning, design and development, launching a website is quite the achievement and something worth sharing with the world. Would you build a new house and not invite anyone over to see it? Of course not. Here are some ways you can spread the word and 'inaugurate' your new website.