Advocate Marketing, Disruption & Trends to Watch [Interview]

by Sharon Hurley Hall
In the first part of this interview, Mark Organ, CEO of Influitive, introduced us to the company and advocate marketing. Today, he talks more about marketing in general. Mark, what’s the difference between advocate marketing and influencer marketing? They are sometimes used interchangeably and I think that’s a real mistake. There’s more than a shade of difference between them.Read the full article